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Topic: W Hotels Worldwide

  
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Italian Furniture Designer Patricia Urquiola's Work Goes Beyond Just Furniture

With a blend of artistry and commercial savvy, Patricia Urquiola enthralls tony Italian furniture makers—as well as BMW, H&M, and high-end hotel chains such as Mandarin Oriental. It’s a beautiful business.READ»

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Your People Are Your Brand - Is That a Good Thing?

Are your people driving business towards your firm or are they driving customers away?READ»

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A Day Late, A Dollar Short

Are you letting business get away because of your processes and people?READ»

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Can Hulu Save Traditional TV?

Can Jason Kilar and his hit site Hulu save traditional TV from itself while remaking it for the future?READ»

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Designed Experiences: The Evolution of Intelligent Design

Established brands are an evolution, constantly adapting. Designed brands are born adapted.READ»

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W Hotels Brings Its Hip, Hot Brand to South Beach

I had the pleasure of interviewing Eva Ziegler, the GlobalBrand Leader for W Hotels Worldwide and Le Méridien, last week when she was intown to help show off the W South Beach, which is nearing its opening date. Wediscussed how the ...READ»

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The New W Hotel In Hollywood is Designed For the Art of the Film Junket

Those sailing down the 101 into Hollywood during the last few years have witnessed the distinctive skyline that includes the "stack of LPs" Capitol Records Building criss-crossed by cranes hoisting the massive 1600 ...READ»

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Converting your "Online" presence into Local Results?

A great networking event at a "W" hotel property in Franklin Tn afforded many a chance to connect. They all came together thanks to online networking.READ»

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Lawrence Lessig on Creativity, Business, Money and Politics

"It's like an alcoholic that you realize, he's not just getting drunk on the weekends, he's got the bottle in his desk," said Stanford law professor Lawrence Lessig before a cheering crowd at the W Hotel in San Francisco last night. The occasion of the gathering was Lessig's brand-new book, Remix: Making Art and Commerce Thrive in the Hybrid Economy.READ»

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The Future of Travel

Where will we be going, and how will we be getting there?READ»

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High-Speed Hotels

Just a few short years ago, trying to connect to the Internet from your hotel room was an iffy proposition, with many older properties having noisy phone lines that resulted in extremely low-connection speeds. Today, most major business-oriented hotels offer some form of high-speed Net access -- either wired (Ethernet) or wireless (Wi-Fi).READ»

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Now February

A calendar of events this month.READ»

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Who's Fast Hall of Fame: Brand Builders

Brand builders forging product identities that endure and entice.READ»

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Don't Call Them "Boutiques"

Introducing the boutique--oops--hotel chainlet.READ»

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The Seoul of Infiniti

An intelligent, design-savvy car dealership.READ»

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Listener Runner-up: W Hotels

Eavesdropping is helping W Hotels make good on their marketing.READ»

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The Test Prince of Bel-Air

Robin Singh tapped his genius for logic to go from lowly Kaplan tutor to LSAT rock star.READ»

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Smells Like Brand Spirit

In the battle for consumers' attention, some innovative companies are exploring a new branding frontier: scent. Will they be winners by a nose?READ»

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Blowing Out Advertising's Walls

What's an ad? Brian Collins runs a studio within a giant agency. By using design to rethink brands, he and his band of creative misfits are changing the answer to that question.READ»

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Trendsetter - Hilary Billings

From Pottery Barn to the feel of a room at the W Hotel to finding just the right gift at RedEnvelope, Hilary Billings has mastered the art of creating "lifestyle brands" -- products and services that forge an emotional connection with customers.READ»

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Don't Believe Everything You Read

One Click FasterREAD»

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Advertisers in Issue 32

4imprint.com www.4imprint.com/fc AB Watley www.abwatley.com Agilent HP www.agilent.com Agillion.com www.agillion.com Altoids www.altoids.com American Power Conversion www.apcc.com America's Job Bank www.ajb.org Andersen ...READ»

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Advertisers in Issue 31

Interact with the companies whose products and services are advertised in Fast Company.READ»

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The Future of Travel

The author William Gibson once said “the future is already here, it’s just unevenly distributed.” In the case of travel this is certainly true. The travel industry has experienced dramatic change post September 11, but it is ...READ»

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Dressed for Success

Will McDonald's staffers lose the attitude if they're dressed in hip baggy pants and hoodies instead of dismal perma-press duds? That's an $80M experiment the company says it's now willing to make. This week's Advertising Age ...READ»