Topic: Virtual and Augmented Reality

Vuzix VR Goggles World's First With Transparent Quantum Optics

News of the Vuzix Wrap 920AV video-glasses first appeared a few days ago, but without any specific data. Now we know that along with looking less retro-sci-fi than previous video-goggles, they're packing some interesting ...READ»

Is the Future of Advertising in Augmented Reality?

Yesterday we wrote about the Android AR app called Layar, and today a hands-on video demo appeared revealing something unexpected: In the future, if your business isn't in the right places on the Web, your trade will suffer. ...READ»

More AR Apps Hit the App Store: London Bus Routes and Yelp

Seemingly moments after the first "real" augmented reality app hit Apple's iTunes App Store, more have arrived. One is a London version similar to that first Parist Metro app, and another is from Yelp, the customer-driven business ...READ»

Augmented Reality Is Here: Layar Goes Global on Android

We've written about Layar, which brings Augmented Reality skills to your smartphone, before--but now the company announced it's taking the app global, with a whole new bunch of content. It's quite possibly the biggest AR event ...READ»

Layar Opens API to Developers: What Augmented Reality Apps Do You Want?

tweetmeme_style = 'compact'; Layar is the first viable augmented reality app for smartphones. Now it's just released its API to developers, which should pave the way for an armload of augmented reality apps.Layar's API isn't ...READ»

Three Unexpected Dangers of Augmented Reality

Augmented Reality is a hot, hot topic at the moment (which means we've written about it twice today), and promises to revolutionize how you seek local information from your smartphone. But in the years ahead, once it's gone ...READ»

Is Google Street View Joining the Augmented Reality Fray?

Google's Street View revolutionized desktop maps, and its coverage of cities around the world is still expanding. But compared to some upcoming augmented reality apps, Google almost feels like its lagging. Is this why its added ...READ»

Augmented Reality Is Both a Fad and the Future -- Here's Why

Why layering data on top of smartphones and computer screens is both a fad and the future. READ»

• Reality Show

What's So Hard About Augmented Reality, Anyway?

Yesterday I posted about Nokia's anemic vision of augmented reality. And while we should all hold the world's largest phone-maker to a high standard when it comes to technology like AR, it's worth discussing why the future of these ...READ»

Layar iPhone App Now Available, Augmented Reality Is No Longer Science Fiction

Layar's free AR browser has arrived in iPhone App Store. And it could become one of the device's killer apps.READ»

Nokia's Sad Augmented Reality

Yesterday, Nokia released a well-produced video demonstrating what they apparently believe to be the future of augmented reality apps. If you haven't been keeping up with AR, it's just used to denote an information layer ...READ»

Nokia Says You May Not Need Nerd Glasses After All

Last month I lambasted Nokia's mixed reality concept video for showing a future-woman using a pair of ludicrous augmented reality glasses. As it turns out, Nokia's researchers aren't sold on them either. "If the assumption is that ...READ»

First Augmented Reality App Lands in App Store--Will Apple Let It Stay?

The first "real" iPhone AR app has gone live in the iTunes App Store. But it's arrived earlier than expected--weeks before Apple said it would be allowed.READ»

Wimbledon Seer App Serves Augmented Reality on a Grass Court

You may think Wimbledon, with its exquisitely manicured grass courts, royal family attendees, and strawberries and champagne is an old-fashioned affair. You'd be wrong. This year, along enjoying a retractable roof, the audience is ...READ»

Augmented Reality Injects Life Into the Business Card

You may think the business card has a limited lifespan in this digital era, but one developer has found a way to prove that wrong, while simultaneously showing off his augmented reality programming. And it's mighty impressive. This ...READ»

Layar: Augmented Reality Arriving for Android Phones, iPhone Soon

We've been writing about how amazing augmented reality systems could be for a while, but soon you'll be able to get a proper taster yourself. An app called Layar is due for Android phones this month, and it has several real ...READ»

Amazing Tree-Recognizer App Headed for iPhones

The botanically-minded among you will be fascinated by the developments of an upcoming augmented reality application being created by The National Science Foundation. As we reported in "Scientists Developing iPhone App to ...READ»

Five To-Die-For Augmented Reality Shopping Apps

Change how you buy--and how you find the places you shop with an emerging array of programs that will remake everything from roaming the mall to impulse buying.READ»

Why Your Next-Gen Smartphone Will Do Proper Augmented Reality

Lastminute.com has launched an app for the T-Mobile G1 that does a pretty amazing job of creating an "augmented reality" interface on a cellphone. But, amazing as it is, it's just a flavor of what next-gen cellphones will deliver as ...READ»

Take That, Toy Story! Mattel's 'Avatar' Action Figures to Offer Augmented Reality [VIDEO]

Mattel's new line of characters, creatures, and vehicles licensed from James Cameron's highly awaited 3-D opus will come to life on-screen--your screen.READ»

Fabulist Ray Kurzweil Tackles Transportation Problem with Nanobots

The new issue of GOOD magazine is a timely one, dedicated entirely to transportation. It includes an interactive, before and after graphic showing exactly how urban planners would go about making a forbidding city street ...READ»

Augmented Reality Gets New Dimension: Layar Adds 3-D

Layar is going into the third dimension, using clever positional and graphical coding to create three-dimensional metatags that appear to be embedded in the real three-dimensional physical world imaged by a smartphone.READ»

Put Your Phone Down: Augmented Reality Is Overblown

While Layar pushes forward with augmented reality apps and Nokia finds ways to embed AR cameras in our clothing, the rest of us wait breathlessly for a world in which our maps and data are overlaid on what we see, a world in which our ...READ»

Metaio's Augmented Reality Trick Lets You Metatag the Real World

Augmented reality and smartphones are a techno match made in heaven, and the whole idea is about to take a fascinating turn thanks to some new software from Metaio: It'll let you metatag real-world objects. Sounds confusing? It ...READ»

Nokia Introduces Augmented Reality App for Movies

Augmented reality has been slowly moving beyond the realm of science fiction into real life, but it just got a large boost from Nokia. The Finish cellphone maker has introduced a public version of an app dubbed "Point and ...READ»