Topic: Viacom Inc.

Viacom Sues YouTube

NewTeeVee.com reports that Viacom sued YouTube and Google today over the display of copyrighted materials. Of course, this makes sense with all the pirated material on YouTube.... Another NewTeeVee article may shed extra light on ...READ»

New Media News

Google Steps More Boldly Into PayPal’s Territory "Steven Grossberg, who sells video games online from his home in Wellington, Fla., recently sent an enticing offer to 20,000 customers: $10 off any purchase over $30 using a new ...READ»

P2P Lawsuits "Felt Like Terrorism," Says Viacom Lawyer

Viacom's general counsel says that suing people for file-sharing is "expensive, and it's painful, and it feels like bullying." Speaking to a group of Yale law students, Michael Fricklas admitted that "it felt like terrorism" when ...READ»

"Hot Viacom Mess"

Recently, there has been an uproar over a new show on Viacom's BET originally called "Hot Ghetto Mess", which was based on a popular underground website of the same name. As a result of an unexpected consumer backlash against the ...READ»

Viacom and Joost Succeed with Deal

Viacom has reached a deal with Joost, which will allow content from its networks including MTV, BET and Paramount pictures to be shown on Joost for free, according to Reuters. This marriage with Joost, a site that allows viewers to ...READ»

Viacom Could Embrace YouTube and Create New Ad Revenue

Viacom is treating YouTube like a copyright infringer, but there's an easy win-win scenario: advertising barter and a per-subscriber fee. All Viacom needs to do is to think of YouTube as just another ad-supported distribution ...READ»

MTV has a Race Problem

MTV2's broadcast of an animated version of rapper Snoop Dogg accompanied by two bikini-clad black women in neck collars and chains squatting on all fours and defecating on the floor has drawn the ire of leading African-Americans and ...READ»

Sumner Redstone’s Master Strategy with YouTube

Is 83-year-old media-mogul Sumner Redstone the crypt keeper of a dying behemoth being dragged into the 21st century kicking and screaming (and suing), or a shrewd old man making would-be Web partners dance his hokey-pokey? The ...READ»

Troubling Times For YouTube

A fortnight after Viacom flooded YouTube with 100,000 Digital Millennium Copyright Act (DMCA) notices its problems continue unabated. In the past two weeks Viacom has chosen to hitch a ride with Joost. Copyrighted content from the ...READ»

Star Trek: Enterprise, the Mission Ends

The First crew of the starship Enterprise shall fly no more. Paramount has announced they are canceling the most recent iteration of the Star Trek franchise and will not bring the show back for a fifth season. This version featured ...READ»

YouTube and MySpace: Pulling Out Copyrighted Content

In the past week YouTube and MySpace have taken steps to reduce the copyrighted content on their websites. But that is where the similarity ends. While YouTube has been forced by Viacom to take down its copyrighted content, MySpace ...READ»

Can Your Banner Ad Do This?

The future of advertising may be … in the toilet.READ»

Big Media's New Face

In a me-too business, the video titans' Web strategies reveal some fresh experimentation.READ»

The Google Backlash

Poor YouTube. It seems that this innovative idea that once attracted the world's amateur filmmakers to put their work out there for the world to see has become a target since it's purchase by behemoth search-provider Google, dooming ...READ»

Datebook

Critical calendar listings for January 2006.READ»

Want to Know How She Does It?

This month, Anne exchanges email with Allison Pearson, author of the best-selling novel I Don't Know How She Does It.READ»

Freelance Friendly

Working Today's Freelancers Union recently surveyed its New York-based members about which companies treat freelancers best. Here are the top 10 results: Time Warner BBC Conde Nast Publications HBO MTV Networks Ogilvy & Mather The ...READ»

Logo's Loyal (and Lucrative) LGBT Following

Lisa Sherman, 51, launched Logo, MTV Networks' television channel for a gay and lesbian audience, in 2005, with just three advertisers and 13 million homes. It has since grown to 150 advertisers in every product category and more than 40 million homes.READ»

• More on Gay Marketing

Now, <em>That's</em> Entertainment Technology

When media and tech collide, the consumer wins. Prepare for a media world of unimaginable freedom and endless choices.READ»

Americans Watched a Record-Setting 21.4 Billion Web Videos in July

Ah, summertime. There's no better time of year to shutter oneself indoors and watch videos on the Web--at least that's what the latest numbers released by comScore would suggest. In July, 158 million U.S. Internet users watched a ...READ»

Toss Your Resume in the Trash and Tell Employers Your Story

How do you craft a resume that tells a compelling story? Don't even try it. Throw away your resume and focus on creating a narrative.READ»

Written in the Stars

Sirius and XM are taking strategy and competition to the skies in an epic, multibillion-dollar struggle to dominate next-generation radio.READ»

Why We Love Bad News and How It Supports the Recession

Many of us frequently complain about the negativity of the news, particularly now in the economic downturn. The conga line of bruising news blankets consumers in a headline bombardment that is probably making the problem worse.READ»

Is a Push Strategy On The Web Better Than a Pull Strategy?

Today I happened to be thinking about my last few presentations at conferences, especially at the Global Reggae Conference in Jamaica in February where I was invited to speak about leveraging the web to promote Reggae ...READ»

When the Media Gets Mediated

One of the biggest impacts of social media is the way that traditional forms of advertising have had to adapt to it.As companies begin to embrace social media marketing, that means that a portion of their attention, time and marketing ...READ»