For years, the founders of Chorus snowboards played backup singers to male hotshots. Now these female athletes are belting out a powerful solo brand -- a snowboard company built for women, by women who are hell-bent on respect.READ»
When it comes to e-commerce, Kelly Mooney knows the customer experience better than anyone. She knows what clicks and what bombs, who offers good service and who offers lip service. Just think of her as the experienced customer.READ»
Three guys in a beat-up RV have been collecting career advice from the likes of Michael Dell and Sandra Day O'Connor. Now they're spreading the gospel on college campuses across the country.READ»
You can't learn what your customers want if you don't know how to listen to them. And listening smart is harder than it sounds. Here's our crank-up-the-volume guide to building a listening organization.READ»
People don’t have to buy what big business sells. The music business knows this all too well. What still sells is honesty and great beats. There is little of that on MTV and less on major-label Hip Hop. But “little” isn’t the ...READ»
The Customer First Award issue of Fast Company is always my favorite FC read each year. The selection of winners, honorable mentions, and "local heroes" always provides an insightful glimpse into the manifold goodness that is ...READ»
This month is Customers First Month at FastCompany.com. We have a full featured interactive package to celebrate the 2006 Customers First Awards, including quizzes, podcasts, and an interactive map. There's also a tool for rating the ...READ»
