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Topic: Sierra Club

  
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Clorox & The Sierra Club Take On Method

Today's The New York Times' "Business of Green" special section has a fascinating article about the latest eco-marriage: Clorox and The Sierra Club. The "green trench warfare" Method's Adam Lowry refers to in ...READ»

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The Top 10 Greenest U.S Universities

If you asked high school seniors 15 years ago whether sustainability mattered in their college decision-making process, few would answer in the affirmative. But as green-ness and sustainability continue to seep into the public ...READ»

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Green Washing

I enjoyed reading your excellent article about the Sierra Club's endorsement of the new Clorox Green Works line ("Cleaning Solution," September). As marketing professors and researchers, my colleague Cathy Hartman and I ...READ»

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Clorox Goes Green

Since Clorox enlisted the Sierra Club to hype a new green product line, sales are booming. But the club is dealing with a nasty little stain.READ»

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Campuses Scramble to Go Green--Sustainability Report Cards Rate Them

College sustainability report cards are coming out faster than we can report on them, with rankings from the Princeton Review, the Sierra Club, and now Green Report Card. They all aim to guide future college students in their quests ...READ»

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Feedback

Letters. Updates. AdviceREAD»

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Green Groups Capture Hollywood's Attention With Avatar Sands Ad

One of the reasons why Avatar has been such a success (besides the mind-numbingly beautiful scenery) is that it has a simple story. The David versus Goliath plot can--and has already been--applied to situations around the world by ...READ»

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Rating America's Greenest Colleges

What makes a college environmentally friendly? Does it need scores of rooftop solar panels and LEED-certified buildings or will a PETA-approved cafeteria menu suffice?READ»

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Green, Inc.

Hot off the press Green Inc.: An Environmental Insider Reveals How a Good Cause Has Gone Bad (Lyons Press, $24.95), takes readers behind some of the not-so-kosher alliances environmental organizations have had with corporations over ...READ»

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The Most Innovative Companies in Advertising & Marketing

You have seen our Fast Company 50. But what are the companies within specific categories doing creative and ground-breaking work? Who is leading an industry into the future? Here we present the top ten firms in Advertising and Marketing.READ»

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Green Apples

A recent Apple announcement went largely under the radar. The company announced that it is expanding its recycling program to include free recycling of old computers and iPods for customers who buy new machines at the company's ...READ»

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8 of the Most Toxic Energy Projects on the Planet

BP's Deepwater Horizon disaster in the Gulf of Mexico served as a wake-up call for many of us who never before paid attention to the destructive energy projects happening all around the world. But while Deepwater Horizon may have attracted the lion's share of media attention this past Spring and Summer, there are a number of other toxic projects still going on. We look at some of the worst.READ»

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Updates

Water, water everywhere "Message in a Bottle" (July/August 2007), editor-at-large Charles Fishman's magnum opus on bottled water, has picked up another prize: the 2008 Gerald R. Loeb Award for feature writing, one of the most ...READ»

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All’s Well That Ends A Well?

The California State Lands Commission recently voted to reject new offshore oil drilling even though the proposal had wide support, both from the “drill, baby, drill” crowd and enviros. There’s a sentence full of enigmas - - the ...READ»

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Editor's Letter: Natural Wonder

A reader wrote in recently to complain about the volume of green-related coverage in Fast Company. I feel obliged to respond. Our editorial priority is not to pursue an environmental agenda. We are committed to highlighting ...READ»

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Biofuel-Industry's Manipulative “Survey” Can Only Generate Biased Results

I am totally sure this so-called survey will be used to trumpet the citizens of Massachusetts’ supposed stance in favor of biofuels and against the proposed law. While the law’s definitions could be sharpened, I actually feel that eliminating nuclear power and large-scale wood-burning biomass plants from being counted in the progress toward a Green economy is a GOOD thing. And I’ll be directing my friends who are active in the anti-biofuel campaigns to this blog, so they can see exactly what their opponents are up to—sleazy and easily discredited “surveys” like this.READ»

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Working With the Enemy

Once the youngest president of the Sierra Club, Adam Werbach used to call Wal-Mart toxic. Now the company is his biggest client. Does the path to a greener future run through Bentonville?READ»

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Energy Bill Heats up Washington

A controversial energy bill hit the Senate floor last week and remains contentious, despite concessions from automobile makers and lobbyists. The bill aims (among other things) to raise fuel economy standards - from 27.5 miles a ...READ»

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BLUE GREEN ALLIANCE CONTINUES TO GROW WITH SEIU, LIUNA Alliance Expands Labor-Environmental Partnership for Good Jobs, Clean En

MINNEAPOLIS (December 11, 2008) As the economic crisis grows, and as leaders from around the world gather in Poland to address climate change, the Service Employees International Union (SEIU) and the Laborers’ International ...READ»

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Why Companies are in the Mobilization Business

Writing from the United States, where the government seems to escape dysfunction only when blizzards shut its doors, it is tempting to look to business or NGOs for solutions to economic difficulties.And in fact, many companies are ...READ»

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OceanWorks International: San Diego's Offshore Airport?

The Central Park International Airport may have been a hoax, but OceanWorksDevelopment's plan for an offshore airport in San Diego is very real. The proposed airport isn't a cry for publicity--San Diego just doesn't have enough ...READ»

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Next Stop - The 21st Century

Unit of Twenty-OneREAD»

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Saving the World at Work

Fast Interview: Tim Sanders, author of Saving the World at Work: What Companies and Individuals Can Do to Go Beyond Making a Profit to Making a Difference, talks about how employees are greening their companies from within, the death of the casual consumer, why bosses are welcoming their ideas, and how the new exclamation of approval is "That's off the grid!"READ»

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Cover Story Outtake II: Down & Dirty With Hunter Lovins on Wal-Mart

Talking to long-time environmentalist Hunter Lovins—co-founder of the Rocky Mountain Institute, co-author of Natural Capitalism (along with eight other books), professor of business at Presidio School of Management, the first ...READ»

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Werbach Sells Out to Saatchi

Those still on the fence about the sellout status of our September coverboy Adam Werbach--the youngest ever Sierra Club president who's now doing sustainability work for Wal-Mart--are about to be taken for another surprise twist. ...READ»