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Topic: Shawn Graham

  
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How Best Buy Is Revolutionizing the Way We Shop

When is the last time you walked into Target, Walmart, Kmart or (insert name of any major retailer here) to find they completely overhauled the footprint of their store? We're not talking one or two departments or switching out grills ...READ»

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Competing Priorities? Promoting Yourself and Your Employer via Social Media

You've got a little free time at work and you decide to tweet about topics of personal interest. Your witty quips, observations, and links to YouTube videos of your dog barking at the vacuum cleaner are all well and good, but what ...READ»

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Think Like Your Customers: Stray Cats, Sustainable Design, and Small Business

I recently had a chance to meet with the cofounders of evolveEA, an architectural design firm with a passion for sustainability. And that's when I learned about the work they did with the East End Veterinary Medical Center and how it completely flipped the clinic's customer experience on its ear.READ»

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Differentiate Your Business: Improve Your "Over the Phone" Customer Experience

Many companies obsess over their customer experience, creating a fancy Web site, finding the right furniture for their reception area, and investing a ton of time and money implementing a CRM system to track customers' preferences and shopping patterns. And how many companies spend the same amount of time and effort managing their "over the phone" customer experience?READ»

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New Leaders: Find Your Poker Face or Perish

For most of my adult life, I was incredibly easy to read. I wore my heart, and most of my facial expressions, on my sleeve. On occasion, that wasn't necessarily a bad thing. Other times, such as in my high school English class where ...READ»

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The Problem With Intuition-Based Decision Making

When I started interviewing for jobs, it seemed like every company I spoke with was fixated on growth--not because it made good business sense, but because they were fixated on chasing numbers. Would local markets be able to sustain that growth? Considering the now-bankrupt Circuit City, I'm guessing not. READ»

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Building a Buzz Around Your (Career) Brand

Marketing is marketing. It doesn't matter if you're a business trying to attract and retain customers or an eager job seeker trying to capture the attention of potential employers. Your ultimate success or failure will depend on your ...READ»

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Creating a Culture of Innovation

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What the A-Team Can Teach Companies About Building Highly Functioning Teams

With the new A-Team movie hitting theatres this Friday, I couldn't help but repost my favorite (and only) A-Team inspired blog. "I love it when a plan comes together." A quote made famous by Colonel John "Hannibal" Smith, a character ...READ»

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The Problem with Great Mentors

Great mentors provide just the right advice or perspective to help you navigate political landmines and do so consistently, often on a moment's notice. They put your needs before their own, always willing to pick up the phone or ...READ»

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Legal Debates Aside, Companies Should Pay Interns

The debate over the legality of unpaid internships is heating up. On one hand, you have companies claiming they don't have the budget to pay for an intern and that the students are "compensated" from the chance to gain real-world work ...READ»

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Building an Army of Brand Loyalists

  To say Jonathan Kay, Ambassador of Buzz for Grasshopper.com, is passionate about Brand Loyalists would be an understatement. This week, I'm lucky to be joined by Jonathan as he presents a compelling case for why Brand Loyalists ...READ»

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Southwest Airlines Versus Subway Restaurants: A Case Study in Advertising

At first it was cute. I would hum it under my breath. It was a promotion that was sweeping the nation--move over Jared, Subway's $5 foot long sub (ANY) campaign was a hit. That was until I realized Subway's corporate definition "ANY" must be at least slightly different from those of their franchisees.READ»

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Interview with Teresa Strasser and Lynette Carolla: Podcasting, Parenting, and Coffee Cake

Lynette Carolla and Teresa Strasser, co-hosts of The Parent Experiment, are part of a movement that’s blurring the lines between terrestrial radio and podcasting. As part of the ACE Broadcasting Network, they currently claim the top ...READ»

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Free Career Advice Doesn’t Always = Good Career Advice

I know there’s a bit of sweet irony in my questioning the value of free career advice when I’ve also been giving it away through my blog posts. But what concerns me actually isn’t the fact that it’s free, it’s the quality of ...READ»

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Building a Better Mentor Relationship - Virtual Connections or Actual Face Time?

A few weeks ago, I was asked to speak to a group outplaced Wall Street Executives via teleconference and that’s where I first crossed paths with Andrea Rice, co-founder and President of Gotta Mentor. After the session, we exchanged ...READ»

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Leveraging References, Referrals and Inside Connections

I recently had the opportunity to serve as a panelist for the References, Referrals and Inside Connections: How to Obtain, Maintain & Use Them to Your Advantage webinar organized by Heather Huhman, entry-level careers columnist ...READ»

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Identifying and Acting Upon the Elusive “Critical Few”

Process improvement consultants often talk about the importance of focusing your efforts on the critical few—those 3-4 things that, as a business, you can (or can’t) live without. Everyone agrees that process improvement is ...READ»

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Employee Incentives on a Shoe String Budget

"No pay raises this year." "Everyone is going to have to take 10 days of unpaid vacation." "Everyone is going to have to take 10 days of unpaid vacation and a 1% (or more) pay cut." I don't know about you, ...READ»

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Making the Most Out of a Rejection

168 people applied for the opening. We interviewed 5 which means, if you do the math, that we rejected 163. Our policy was to only notify those who were interviewed but not selected—potentially leaving those 163 in limbo as to their ...READ»

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Sharing negative customer feedback with your team

When it comes to customer feedback, you usually only hear from the people who really love you or the ones who really hate you but generally not from those who land somewhere in the middle. And, somehow, the negative always seems to ...READ»

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Productivity and the Lost Art of Prompt Follow Up

Staying productive while waiting for people to follow up, especially when they possess information I need to move forward, is something I struggle with. Actually, it’s more the loose ends that their lack of responsiveness cause ...READ»

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Me 2.0-the personal branding playbook

Whether you’re looking for your next job, positioning yourself for a promotion, or hoping to start your own business, your ultimate success will begin or end with personal branding. Targeted at college students and young ...READ»

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Joining a Non-Profit Board

My boss did it. My predecessor did it. And now, I’m trying to do it. After being involved as a volunteer with charitable organizations in the past, I've decided to throw my hat in the ring for a spot on a non-profit board. Over ...READ»