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Topic: Shama Hyder

  
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Public Relations: The Latest False Dichotomy: PR vs. Advertising

People love to set up dichotomies and the latest one circulating around the web is that age old duel: Advertising vs. PR. It sort of reminds me of the war between the sexes. Sure there are certain things men can do better than ...READ»

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Is South By Southwest Really Worth It?

You've heard the buzz about South By Southwest, or perhaps you've seen the hash tag #sxsw take over your Twitter feed. It can sometimes feel like the whole world is in Austin. But will attending really help your small business?READ»

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The Newest Turks of Personal Branding

I've written before about the Young Turks of Personal Branding these amazing Millenials who seem to emerge from the cocoon fully formed and ready to rule the world. Take Dan Schawbel, all of 25, who last month released his ...READ»