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Topic: Seth Godin

  
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Will Squidoo Kill Your Company's Shot at (Free) Feel-Good PR on Twitter?

Today Squidoo founder Seth Godin announced that his company would begin launching websites for major companies that collect social buzz--good and bad--from around the Web. In his blog, Godin says that these "conversations" are already ...READ»

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I Finally Get Seth Godin - Eating The Meatball Sundae

I admit I used to poo-poo Seth Godin. In my business, that’s akin to snubbing Jesus. But I never understood why so many marketers loved his writing. I’d read Seth’s blog, caught him on several podcasts, and read his ...READ»

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Customer-Managed Relationships III

OK, so Heath beat me to it by nine minutes, but I'd like to add that your right to decide who is allowed to market to you took one on the chin today. Despite the 50 million people who had signed up for this, it may be a non-starter. ...READ»

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Squaring the Circle...in 5 Minutes! Expected Innovation/Quality vs. Employee Fear/Distrust

For the last few days, I’ve been prepping for an upcoming panel at Columbia Business School entitled, The Post-Recession Workplace.   My message is going to be simple—the world has changed; therefore, we need to ...READ»

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Breakfast with Seth Godin

"White collar people are afraid of everything except following instructions," says Seth Godin, the Fast Company columnist and marketing guru. But Seth points out if you merely do what you're told to do it's the quickest route to the ...READ»

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The Women's Business Tribe

Powerful tribes aren't open to everyone. The exclusivity makes it work. In this case, the exclusivity will come from three things: 1. Only women will be in this tribe (sorry guys). 2. Women selected for this tribe will be remarkable, unconventional, and represent powerful women that support one another. 3. Moxie is required. READ»

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When I Ask Your Opinion

This morning in Seth Godin's blog, he wrote about "When I want your opinion, I'll ask for it" -- it triggered some of the dynamics of what's been happening on Boards I'm involved in, my client's worlds and some of what my colleagues ...READ»

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Ebb and Flow

EBB Project work by nature has peaks of intense work effort and valleys (ebb!) where everything is moving along and you can get caught up on other tasks and priorities.  Use this time wisely to do what many call "the ...READ»

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What Does Your Personal Brand Look Like?

Importance of protecting your personal brand. Quick read with a link to Seth Godin's blog.READ»

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Careers: Personal Branding and Seth Godin's PR Salvo

If you’re in PR, as I am, there’s always a bit of soul-searching along with ire when your profession takes a hit. The latest case in point is a blog the other day by marketing expert and PR extraordinaire Seth Godin. In ...READ»

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Leading Change – Seth Godin Style

I wish I could quit Seth Godin. Almost every day, in fact, I start my morning with a good cup of coffee and Seth’s blog. And, every morning he leaves me with more questions than answers. Damn him! What I’ve figured out, however, ...READ»

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My Job Is to Ask the Questions

This recent blog post by Seth Godin highlights the reasons why I blog: I've got something to say - but I don't know it's value to each reader.  Each time my finger hovers above the "post" button, I have a moment of ...READ»

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Thank You

Thank you for ordering your free copy of Seth Godin's new book, Purple Cow. An email has been sent to you confirming your information. We will contact you via email early in March when we begin shipping the books. At that time, you'll ...READ»

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Aiming high ye blogger?

Aiming high ye blogger? Keep trying…you may actually end up as a powerful expert blogger in your field.READ»

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WORKING SMART VS. WORKING HARD

            Many people associate working long hours with working hard. As a business owner, you might pat yourself on the back after a long, hard day at work. But business owners ...READ»

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Entrepreneur Interview: Lessons in Free and Digital Community

Chris Anderson points out in his latest book, Free: The Future of Radical Price, we are in an age where internet users can find information for free that was formerly sold for top dollar...READ»

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Summer Reading Picks From Dan Pink, Seth Godin, Eliot Spitzer, and More

As summer arrives, there's the hope that we can carve out a bit of time to read one or two books that may leave a mark after we've returned to the grind. I reached out to a diverse collection of thinkers, writers, and entrepreneurs and asked what non-business writing has had a big impact on them. They sent back an intriguing collection of fiction, science fiction, and history books.READ»

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Announcing: Change This

I've held off on commenting on Seth Godin's most recent project until it's live -- and it's a live wire! -- but I think its debut two days ago is worth noting -- especially given Keith's guest hosting this week and our discussions ...READ»

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Making Your Benchmark II

Last August, I came across an online benchmarking service. Now, Seth Godin, challenges the very notion of benchmarking. I can benchmark everything now. The problem with benchmarking is that nothing but continuous improvement (except ...READ»

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Beware the Bloggers II

Ryan's entry earlier today reminded me of a Seth Godin column from early last year: You Are Your References. In that piece, Godin makes the case that references don't really matter when everybody's life is on the public record.READ»

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Big Brands Need Not Apply

There's an interesting discussion going on at gapingvoid and Seth Godin's blog entitled, "the multi-billion dollar suicide pact between clients and television." As Hugh says, "Both Budweiser and Velveeta are permanently locked into ...READ»

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Liquid Purple Cows

Went out to a barbeque restaurant last night with some FC colleagues and when the dessert menu came, how could I not, as Seth Godin's editor, have been intrigued by the purple cow float? I honestly had never heard of such a dessert ...READ»

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End Corporate Constipation

With all of this talk of pushing creativity and "out of the box thinking," we have to discuss: Is it lack of great ideas or lack of great people who champion ideas that's standing in the way of innovation? Seth Godin has said it a ...READ»

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Needing (and Reading) Feedback II

Shortly after posting the entry about feedback earlier today, I realized that Seth Godin's March column -- which is featured on the home page today -- addresses the same topic from a slightly different angle. Instead of considering ...READ»

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Best-seller Seth Godin Shuns Traditional Publishing, Backed by E-Books Data

New York Times best-seller Seth Godin has had it with traditional publishing, and from now on his works will arrive digitally. More and more evidence backs him up: E-publishing is the future.READ»