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FDA Calls Marlboro Out on Creative Marketing of "Light" Cigarettes

Cigarette manufacturers, beware: the FDA won't stand for any creative workarounds to its ruling requiring companies to remove descriptors like "light," "mild," and "low tar" from cigarette packaging. The New York Times reports that ...READ»

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Delphian School Provides First Aid Relief to 4,800 Haitians

In response to the global plea for aid, Delphian School students Jett Lahde and Nicole Danko led the relief fund collection for Haiti on behalf of the school community. Students, families and faculty alike pitched in ...READ»

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Saab Deal Falls Through; Frank Myers Auto Will Continue To Sell & Service Niche Brand

Even though Saab may be nearing the end of its run in North America, a North Carolina used car dealership will continue to sell and service the brand.READ»

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Taste the Rainbow: Cigarette Makers' Colorful Answer to FDA Packaging Regs

Are the latest batch of cigarette pack redesigns meant to boost sales or skirt FDA regulations?READ»

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Doug Schrandt Internet Marketing

Doug SchrandtREAD»

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New format for this blog: my business research, findings and application

Previously, I have been posting articles which I have written, or interesting articles I liked in the past.  I like the candor of fast company, and believe this could be a great opportunity to "brain storm" in a ...READ»

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Trade Shows: Maximize your sales, and get your product going!

Article in a sentence: Tradeshows can help you get in front of a lot of quality people for minimal investment. Trade Shows: Maximize your sales, and get your product going! by Salem, VP Marketing, Design My Idea, LLC. ...READ»

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Designer Jeff Fisher is having an "Identity Crisis!"

Identity Crisis: 50 Redesigns That Transformed Stale Identities Into Successful Brands, the new book from Jeff Fisher, the Engineer of Creative Identity for the Portland-based design firm Jeff Fisher LogoMotives, has been released by ...READ»

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The Perils of a Personality Culture

In the post-Industrial era, highly skilled and experienced team players resemble Ricky Williams or Troy Aikman -- powerful, rare, and expensive. Attracting and retaining all-star talent is a top priority for most organizations, which ...READ»

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Chipping In

Snack maker Kettle Foods has devised increasingly creative ways to listen to its passionate fans--and then act on their opinions. The evolution of that strategy provides a road map for companies interested in tapping into the buzz about customer centricity without coming off as phony.READ»

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A Mushroom in Your Tank?

Taking stock of the latest in alternative-fuel strategies.READ»

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Wanna Buy? What Am I Bid?

You name the product, and chances are, there's a Web site where you can name your price. Here's how to be the smartest bidder in online auctions.READ»