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Topic: Robert Passikoff

  
NEWS + CURRENT EVENTS   |  5 comments

Martyr Stewart

BY Heath Row
Relevancy Score: 42
Wed Sep 15, 2004 at 7:00 PM

Martha Stewart announced today that she doesn't plan to appeal the decision in her case -- and that she would like to go to prison ASAP. In an email commentary this afternoon, Robert Passikoff, President of Brand Keys Inc., suggests ...READ»

BRANDING   |  4 comments

Dressed for Success

BY Linda Tischler
Relevancy Score: 33
Thu Jul 7, 2005 at 7:34 PM

Will McDonald's staffers lose the attitude if they're dressed in hip baggy pants and hoodies instead of dismal perma-press duds? That's an $80M experiment the company says it's now willing to make. This week's Advertising Age ...READ»