Previously featured in issue 5, page 105
Experience matters -- now more than ever -- for E-Lab LLC, a savvy research and design consulting group with a singular insight on the consumer experience.
In October 1996, when Fast Company ...READ»
E Lab Incorporated is reinventing how companies understand their customers and create great products. Its message: don't ask people what they want, watch how they live. Let's go to the videotape!READ»