If your goal is to drive revenue and you currently do some marketing, then mobile is one of the easiest tools you will ever use.Say you need to sell more widgets and you currently run some radio commercials. Call us and purchase 5,000 ...READ»
Sometimes, when seeing an ad whizz by you on a bus, or hearing a spot on the radio, you can reach straight through the ad to the creative brief -- and in a good way. A creative solution to a well-defined business problem can have a ...READ»
Okay—so you’ve got a brilliant, innovative product or service. So
what? If no one knows about it, no one cares about it; it may as well
not exist. The only solution, everyone seems to agree, is PR. But the
best ...READ»
Conflicted about the recent controversy surrounding Gmail advertising? Look no further than the past. More specifically, the annals of radio broadcasting.
Turns out, advertising had a difficult birth in radio. When major ...READ»
Thanks to soaring fuel prices, lots of creative energy is being applied to alternative energy. The time may finally have come for these three champions of on-the-verge technologies.READ»
Pallotta TeamWorks inspires intense loyalty from its customers by disrupting their lives, demanding their money, and subjecting them to physical pain. What is Dan Pallotta's secret?READ»
Bigger isn’t always better, and this is particularly true with regard to the power of radio as an advertising medium. But advertises like Google just don't seem to understand radio's true potential. READ»
BG and I were driving to work yesterday when I commented on a radio
ad. She said she hadn’t even noticed it and I can’t say I’m surprised.
It was a car ad from one of the big companies - Ford or Chevy, I think
- and it made ...READ»
January 27, 2010Name and city and state of marketerNimnicht at The Avenues, Jacksonville, FLName and city and state of agency or marketing services firmBallyhoo Mobile Marketing Inc., Jacksonville, FLCampaign/program nameSMS ...READ»
