Related Content: Print Advertising

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Exclusive Video: New Stoli Ads Feature Twitter Co-Founder in Hot Biz-on-Biz Action

BY Austin Carr
Relevancy Score: 41

Biz Stone is the star of the latest Stolichnaya vodka campaign. Here's a first-look.READ»

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Top Ten Reasons Why BP's Advertising Is a Disaster

BY Simon Mainwaring
Relevancy Score: 58

BP's PR efforts around the Deepwater Horizon disaster have pitted traditional media (such as TV and newspaper ads) against social media (such as the Boycott BP page on Facebook that has received close to a million "Likes" or the BP logo competition run by Greenpeace).READ»

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Internet Advertising - Keeping the Cost Down

BY Ilya Bodner
Relevancy Score: 34

In the past 5 years, we have seen a dramatic shift in the American media from print to online programming. With print ad sales shrinking dramatically in the last decade, the internet has seen a surge of new marketing money from all sectors of the economy. For example, in 1996, real estate agents, brokers and developers spent $755 on newspaper advertising for every home sold. This year, they are spending $605 per home. For the same period, online ad spending per home went from $14 to $148.READ»

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Ad Dollars Go Digital

BY Maccabee Montandon
Relevancy Score: 38

Dust off that copy of HTML For Dummies. (Or, rather, download a copy to your e-reader.) The future of employment may be virtual. READ»

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Print Is Dead, Long Live Print: Digital Magazines Have Publishers in a Spin

BY Kit Eaton
Relevancy Score: 34

Time Inc, Hearst, Condé Nast, Wenner Media and Meredith magazine publishers have banded together to promote their print editions in a "power of print" ad campaign. But let's do the Time Warp again, and remember digital mags really ...READ»

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Ariza Talent, Modeling Agency

BY ariza talent ariza talent
Relevancy Score: 31

Ariza Talent Modeling AgencyREAD»

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Magazine Industry Not Dead Yet?

BY Maccabee Montandon
Relevancy Score: 60

As you may know, every Monday on its back business section page, The New York Times posts its media metrics. There you can find which movie killed at the weekend box office (Avatar, obvs), which pop stars are on heavy download ...READ»

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Six Ways to Build a Better Print Ad

BY Kathy McCoy
Relevancy Score: 100

Many healthcare practices advertise their services in newspapers, magazines and yellow pages in an attempt to attract new patients to their practices. To help you avoid wasting money on ads that are neither expertly done nor effective, here are six basic tips for creating a more effective print ad in any medium... READ»

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Rock Star Engineers Debut in Intel's New Advertising Campaign That Focuses on the Future

BY Clay Dillow
Relevancy Score: 33

When Intel decided to retool its largest advertising push in years, the chipmaker wanted to make a familiar statement: "our products make everyday life possible." But Santa Clara-based advertising firm Venables Bell ...READ»

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Let Your Fingers Do the Walking.

BY Kathy McCoy
Relevancy Score: 47

According to a recent Practice Builders market survey, more than a third of healthcare practices still use Yellow Pages advertising as one of their primary external marketing tactics. If you're going to use Yellow Pages, make sure to do it right.READ»

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Injury Legal Solutions - a program that works!

BY Injury Legal Solutions
Relevancy Score: 33

Injury Legal SolutionsREAD»

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Injury Legal Solutions - We guarantee results

BY Injury Legal Solutions
Relevancy Score: 35

Injury Legal Solutions READ»

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Slumdog Springboard: Marketing on the Back of the Oscar-Winning Movie

BY Jeff Chu
Relevancy Score: 31

The morning after the Oscars, a full-page ad appeared in The New York Times. It had a photo of the Mumbai cityspace and a "Who Wants To Be a Millionaire?" gameboard. "Why do millions of people die from treatable ...READ»

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Lessons in Building Self-Confidence from Helen Gurley Brown

BY Bud Bilanich
Relevancy Score: 32

Publishing legend and original Cosmo Girl Helen Gurley Brown is now 86 and overssed production of nearly 60 international editions of Cosmopolitan. Her secret: self-confidence. If you want to become self confident you need to do three things. 1) Become and optimist. 2) Face your fears and act. 3) Surround yourself with positive people.READ»

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The Internet and the Death Rattle of Print Advertising

BY Melissa Riley
Relevancy Score: 95

The phrase death rattle is not a pleasant one, however, it may describe the current state of print advertising, specifically, as it relates to real estate. Print advertising has been the main venue of real estate advertising for ...READ»

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Fast Company Takes Home Second Straight Loeb Award!

BY Jocelyn Hawkes
Relevancy Score: 72

Fast Company announced that it is the recipient of a 2008 Gerald Loeb Award for Distinguished Business and Financial Journalism. Editor-at-Large Charles Fishman’s article “Message in a Bottle,” about the business of bottled ...READ»

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Stranger Than Fiction

BY Chase Wegmann
Relevancy Score: 49

I’m looking for comments on a fictitious ad that was run in several newspapers and their online sites by Philadelphia Media Holdings. The ad’s ran in papers such as The Inquirer, Daily News and on Philly.com and were used as a ...READ»

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Marketing Tuesday: Print Advertising Measurement Evolves to Include Online Responses

BY Saabira Chaudhuri
Relevancy Score: 34

Online is the new offline. Like most catch phrases this one doesn't really say anything earth-shattering; it isn’t really news that more and more things are going digital. What it does rather neatly encapsulate is that in implying ...READ»

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Sustainability: The Green Age of Advertising

BY Fast Company Staff
Relevancy Score: 35

While reading through The New York Times on Monday, I came across a giant blue ad proclaiming "It took 125 years to use the first trillion barrels of oil. We'll use the next trillion in 30." More blue boxes showed up on subsequent ...READ»

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Looking at ads

BY Jim Gilmore
Relevancy Score: 45

I must confide that I learn as much from a magazine's advertisements as I do the articles themselves. I don't read them as a consumer, rather as an observer of the passing business parade (and contemporary ad agency thinking). ...READ»

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Infinitely Deferred Gratification

BY Fast Company Staff
Relevancy Score: 41

I'm not sure everyone in the financial world is up to speed on the attitudinal shift we're discussing. A half-page ad in last weekend's San Francisco Chronice featured the headline, "Why do we work?" displayed over the photo of an ...READ»

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Memo to Wal-Mart: There are Better Ways

BY David Lidsky
Relevancy Score: 64

If you opened your local newspaper today, in between the department store white sales and the latest from Iraq, you might have seen Wal-Mart CEO Lee Scott defending the pay and benefits it offers its employees in a full-page ad. The ...READ»

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Viral Blanketing

BY Heath Row
Relevancy Score: 53

Talk about interoffice advocacy... and then some! When Rob Davis, a relatively new hire at Minneapolis-based PR firm Haberman & Assoc., was hit by a virus on his home PC, he didn't just clean up his hard drive, he started using a new ...READ»

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Beer Branding

BY Fast Company Staff
Relevancy Score: 36

Heineken has an interesting online branding campaign that goes along with its very funny print campaign. It allows you to send a hoax news story to a friend, purportedly from Maxim or The Sporting News. Titles range from "Study Shows ...READ»

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Running With Fast Company II

BY Fast Company Staff
Relevancy Score: 37

What you won't read in this story is that Fast Company is the only business magazine to have increased its circulation last year or that this year we've gained market share in ad pages against both Fortune and Business Week. But ...READ»

Topic: Print Advertising