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Topic: Physical Therapy

  

Can a Cash Practice Work?

The simple answer is yes. The first prerequisite for a cash practice is to determine if there is a need for the service. There are over 47 million uninsured in the US and many of them are in need of physical therapy but do not have ...READ»

Is There Really A Solution To Get A Consistent Abundance Of New Patients?

There comes a point in time in a practice, whether you’re just starting out or have been practicing for years, when you find yourself saying, “We need new patients.” You seem to find yourself up against the same walls as the ...READ»

Getting Out From Under the Thumb of the Insurance Industry

We recently started delivering several of our seminars in Canada.  This gave us a unique opportunity to see for ourselves how a Canadian practice is run. We noticed immediately that the Canadian physiotherapy differs greatly in ...READ»

What You Need to Know to Open a Physical Therapy Cash Practice

I am concerned about something I see more and more with private practice physical therapists and that is the ease in which we place blame on an insurance company for patients who do not get better. I hear things like, “Their ...READ»

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Beating the Competition

One of the first steps is knowing how to play the game.  A lot of you can do the physical therapy hat very well – you’ve gone to college, invested money and time on being expert on getting that hat completely on.  Now that you ...READ»

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How to Handle Competition

As both a private practice owner and as the co-founder of Measurable Solutions, I have noticed that physical therapists in general are constantly worried about competition.  Physical therapists worry about competition from not only ...READ»

A Sneak Peek Into the New Patients Course

Both Shaun and I have been traveling a lot over the past 6 months. We are now delivering seminars in cities across the United States and Canada and while it is great getting out of the office it hasn’t left a lot of time for us to ...READ»

How to get rid of lower back pain

How to get rid of lower back pain 1. Find out what is causing the pain. Pain is your body's way of telling you something is wrong. Go to a physical therapist, doctor or chiropractor and explain the pain. 2. Realize that some lower ...READ»

How to Obtain Useful Reports from a Physical Therapy Billing and Collections Service

If you are currently outsourcing your physical therapy billing and collections or are considering going that route, remember that you are the boss. You have contracted with that service to help you and your practice. Ensure that you are getting the reports you need and want on a timely basis.READ»

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Common Excuses for Not Getting More New Patients.

1. There is too much competition The reason that there are many physical therapy offices in your area is likely because there is a high concentration of doctors in that area as well. Physicians generally refer to a PT facility that is close to their office. There are exceptions to this rule but is predominantly holds true. The game that you need to know how to excel in is how to acquire the majority of these patients in this area. Name one PT who left a densely populated area and put his or her practice into the stratosphere. You likely don’t know of anyone who has made that happen. Your patients are going to the area that the doctors are located. Don’t run away.READ»

Physical Therapists: Want More Cash-Based Business?

Many of our PT clients have added cash-based services to their practices with great success, even in a down economy. One client was so successful at this that his whole practice is now 85% cash-based!READ»

Marketing Tip: Is It Wise to Advertise During a Deep Recession?

If you are like most of our physical therapy clients, you have invested in print, radio or cable TV advertising at one time or another. You may have spent hundreds or even thousands of dollars to promote your services to potential new patients in these external media. But lately, you may be considering cutting back... READ»