Topic: Paco Underhill

The Princesses and the Pee: A Customer Experience Fable

BY Linda Tischler
Relevancy Score: 100
Mon Oct 30, 2006 at 4:33 PM

"Would you want your wife to pee in this place?” Several years ago, the noted retail anthropologist Paco Underhill brought down the house at a Fast Company event when he posed that question. It was, he said, the one he most ...READ»

CUSTOMER SERVICE | Comment

How We Sell

BY Keith H. Hammonds
Relevancy Score: 84
Wed Dec 19, 2007 at 12:09 AM

If shopping is the great American indoor sport, why isn't it more fun? Why isn't it easier? Why isn't it better? Paco Underhill, founder of Envirosell Inc., decodes the secrets of retail design to explain the rules behind how we shop.READ»

MARKETING SHIFT | Comment

What CSI Can Teach Us About Shopper Behavior

BY Joel Rubinson
Relevancy Score: 62
Wed Nov 18, 2009 at 12:14 AM

Great retailers know they must be in the rhythm of societal trends. We know how contemporary Apple stores, Abercrombie, Sephora's, and Coach stores feel. But I want to talk about plain old grocery shopping. Like a CSI episode, where ...READ»

INNOVATION | Comment

Why Fast Is in Retail Fashion

BY Michael Tchong
Relevancy Score: 49
Tue Jul 8, 2008 at 5:44 PM

This year marks the 100th anniversary of the hamburger, depending on whom you believe. An invention that mirrored a major shift in human behavior, the humble burger has come to symbolize our preference for a faster retail ...READ»

SALES + MARKETING | 1 comment

Department Stores Bore?

BY Heath Row
Relevancy Score: 33
Thu Sep 18, 2003 at 2:56 PM

Also in this week's New Yorker is an excellent article by Adam Gopnik about the rise and fall of the New York City department store. Citing the failings of such retailers as Lord & Taylor and Bloomingdale's, Gopnik suggests that the ...READ»

| 3 comments

What's Selling in America: part 1 of 5

BY Bill Breen
Relevancy Score: 32
Wed Dec 19, 2007 at 12:38 AM

"First You Get High on It, Then You Buy It." Amoeba Music Marches to Its Own Beat Memo to: The Big Bosses at Virgin Megastores Re: Your Next Big Source of Competition These days, it's hard for monstrously big music retailers to ...READ»

INNOVATION | Comment

Every Move You Make

BY Linda Tischler
Relevancy Score: 18
Wed Dec 19, 2007 at 12:49 AM

Calling Margaret Mead: Ad agencies are hiring anthropologists and ethnographers to study and film consumers in their natural environments to see what they really eat, drink, and buy. Hey, check out that grooming and bonding behavior!READ»