If you want to brand your name for speaking gigs or for consulting engagements then use your own name. Furthermore if you are planning to write a series of books then using your own name makes the most sense to me. READ»
It's not easy being a toy maker these days. With discounters Wal-Mart and Target controlling more than half the retail market, there are fewer traditional retailers around. That means less shelf space and, ultimately, less ...READ»
