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Topic: Noah Brier

  
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Virtual Reality Has Arrived: Live From PSFK Salon (video)

BY Danielle Sacks
Relevancy Score: 100

This morning at PSFK's "Good Ideas in Digital" salon, the consensus was that 2008 was the year the "virtual reality" we've been prognosticating for decades finally arrived. Only, instead it being some kind of 3D-style headgear, virtual reality has come to life in the form of tech like Wii, Guitar Hero, and (arguably) the iPhone.READ»

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Brandtags: What Your Brand is Really Saying

BY Michael Shick
Relevancy Score: 100

Noah Brier, creator of brandtags.net discusses how he came up with the idea, what is reveals about brands, and how to manage a brand for the online world.READ»

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Purposeful Obfuscation

BY Noah Brier
Relevancy Score: 51

I keep telling people about this one passage in "The Big Short" (which is totally awesome and very worth reading if you want to have a better understanding of why we're in the financial state we're in). Anyway, it's actually a footnote ...READ»

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The 10 Most Creative People in Marketing and Advertising

BY Danielle Sacks
Relevancy Score: 46

1. Alex Bogusky, Co-Chairman, Crispin Porter + Bogusky He shattered the rules of 20th century advertising with campaigns that resemble multi-media hijinks, rather than commercials. Brands like Burger King, Old Navy, and ...READ»

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The New Rules of Brand Competition

BY Joel Rubinson
Relevancy Score: 27

The old branding model is past its "sell by" date. It is a product-centered model that comes from packaged goods in the '70s and '80s; offer differentiated benefits that a particular consumer segment is thought to care about. "My ...READ»