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Topic: Nielsen Media Research Inc.

  

TV Guider

Susan Whiting President and CEO, Nielsen Media Research Nielsen is arguably as famous a name in the history of television as Mary Tyler Moore or Jerry Seinfeld. Now, as traditional programming is being shattered by the rise ...READ»

WAL-MART   |  1 comment

Black Friday Bolsters Retail Sales

It was a great Thanksgiving weekend for U.S. retailers, with fewer shoppers spending more. According to The National Retail Federation, an estimated 140 million people hit the stores and shopped online over the past four days, down ...READ»

INNOVATION   |  Comment

Finding the A-List Bloggers

Traditional search is broken. It simply does not work for blogs. READ»

Yahoo's Rally Cry

The Web portal has scored with its sports site. Does its success point the way to Yahoo's future? READ»

Maverick Mogul

As he builds his own digital version of the vertically integrated movie studio, Broadcast.com founder Mark Cuban is questioning everything about the business--and naturally ticking a lot of people off.READ»

INNOVATION   |  Comment

"Buy the Thighmast..." -- ZAP!

Innovation: Ad zapper. Avaliable: Unknown.READ»

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Just Two Good Ole Boys...

Two city slickers help make MTV's country music channel, CMT, cool without alienating a devoted audience of diehard country music fans.READ»

Just Two Good Ole Boys...

How CMT is making cowboy boots, pickup trucks, and woeful ballads cool. But not too cool.READ»

How Google Grows...and Grows...and Grows

... Its performance is the envy of executives and engineers around the world ... For techno-evangelists, Google is a marvel of Web brilliance ... For Wall Street, it may be the IPO that changes everything (again) ... But Google is also a case study in savvy management -- a company filled with cutting-edge ideas, rigorous accountability, and relentless attention to detail ... Here's a search for the growth secrets of one of the world's most exciting young companies -- a company from which every company can learn.READ»

The Revolution Will Be Televised (on CNBC)

Don't touch your dial! CNBC has become the live feed of the new economy. Here is a behind-the-scenes look at CNBC, a network that has reinvented the way TV works.READ»