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Topic: Music

  
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Portrait of the Rapper as a Young Marketer: How K'naan Delivered on Coca-Cola's $300 Million Bet

Coca-Cola bet that an unknown Somali rapper could support its biggest marketing campaign ever. The company was right, and it may have launched a new star. Or not.READ»

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Sharing Vs. Selling: A Lesson From Gospel Music

This fall, I am working on wrapping up the manuscript for a book called Spreadable Media, a collaboration with MIT Convergence Culture Consortium. In short, businesses are looking at how content that circulates ultimately makes ...READ»

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Should Albums Cost $1.50?

A top record label exec says radically slashing album prices could drive sales of 200 million copies for major releases.READ»

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Have a Cigar

A parallel has been drawn between travel distribution and music distribution. Specifically, as to how the music distribution business has undergone changes that have decimated many of the industry leaders. This change seemed bad at first--that is, until Apple stamped it with a brand new spin and gee-whizzed some not terribly creative ways to make a buck at it.READ»

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K’Naan and Nas: Two Ways to “Manage” a Music Career

From one hip-hop artist, a leaked email exposing the ugly, angry side of the struggle between artist and label. From the other, a frank chat at the end of a long tour about owning one's art and brand. Two very different leadership lessons.READ»

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How an Apple Subscription Model Could Damn Streaming Services [Updated]

What does this mean for streaming services like Rhapsody or the much-anticipated Swedish import Spotify?READ»

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Bright Spot for the Music Industry: Product Placement Is Pirate-Proof

Piracy may be leading to a decline in profits for record labels, but product placement is still big business. READ»

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Converse: I'm With the Brand

The shoe already worn by rock royalty is opening its own recording studio and hosting unsigned artists. But brands are a long way from replacing record labels. READ»

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One Day on Earth: Burning Man-Inspired Virtual Event Aims to Bottle "Lightning"

October 10th is One Day on Earth. Project founder Kyle Ruddick hopes it will become a global social media platform for photogs and videographers.READ»

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Character Lessons From Two Docs

Character is easy to define, but hard to quantify. This lesson struck home as I was reading the memoir of one doctor and later listening to an interview with another. They are Doc Watson and Doc Simon.READ»

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Music App Summit

Music, music app, tomato, tomahto? Seems so, lately. Artists from Metallica to Mariah Carey have created apps, offering insider information or employing voice-recognition software to rate users' singing ability (Mariah Carey-oke, ...READ»

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Vevo Partners With Google TV, Takes Aim at MTV

Unveiled today, Vevo will now be available on Google TV, complete with a custom user-experience, a variety of channels, and on-demand music videos. It's kind of like MTV...when MTV had music. READ»

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Nic Harcourt's "The Live Buzz" Offers a Curated Alternative to Vevo, YouTube, MTV Clutter

Will the former KCRW "Morning Becomes Eclectic" tastemaker and "Star Maker of the Semipopular" find the next Coldplay, Interpol, or Norah Jones -- or just offer sweet relief from bland Internet music video?READ»

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MTV for Music Videos? Try Vevo TV

MTV's videos killed the radio star. Then the Situation killed the video star. Now Vevo wants to fill the void.READ»

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Infographic of the Day: The Ultimate Guide to Rapper Names

You ever notice how rappers all seem to have similar names? In the 1980's there were all the ices: Vanilla Ice, Ice-T, Ice Cube, Shaved Ice (okay, we made that one up). The trend continues apace -- and it's all gloriously charted in ...READ»

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Backstage at Apple's Ping Launch, No Record Labels Allowed

Apple negotiated with Facebook for more than 18 months to launch Ping, its new social network. How much heads up did they give to record labels? Absolutely none.READ»

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"The Social Network" Screens at Its Own Ground Zero: Palo Alto

Stanford undergrads squeal with delight at the slightest college reference, while Aaron Sorkin denies charges of sensationalism at a question-and-answer session.READ»

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Rumor: Apple Subscriptions to Digital Newspapers In-Bound

Is Apple about to re-jig the newspaper business and announce a subscription service for its iDevices? A hot new rumor suggests as much, and we almost believe it.READ»

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Revamped OnStar Adds Facebook, Text-to-Speech, and an App Store

We heard this rumor last week, and now it's official: GM is issuing a major update to its OnStar system, adding media controls, text-to-speech text messaging, Facebook, and even an app store. READ»

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St. Regis Luxury Hotel Set to Open in Lhasa, Tibet

Luxury meets the roof of the world.READ»

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MTV.com's VMA Livestream: The Behind-the-Scenes We Never Wanted

MTV has officially lost it. While those with TVs get to watch the least essential awards show of the year, those with mere Internet access get a bizarre, uncomfortable glimpse behind the curtain.READ»

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MTV Bumps Vevo as Top Online Music Destination, Igniting a Web Video Flame War

MTV Networks has taken over Vevo as the No. 1 spot for music videos online. What does this mean for labels Universal and Warner Music Group?READ»

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Why Apple's Ping Stumble May Help Google Music

The oft-flawless company stumbled in Ping's launch, and the reasons why are representative of Apple's relationship with consumers, record labels, and Google.READ»

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Music: Ear Candy

Fresh albums and music festivals are but a thin slice of what's happening in the aural soundscape. At FastCompany.com, we cover everything from music-inspired design to technology-boosted beats to brand campaigns built on rock stars.READ»

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Sea, Sun, and Scalpels: Brazil's Bid to Be the Four Seasons of Medical Tourism

Brazil, which has seen the number of foreign patients rise from 48,000 in 2005 to 180,000 last year--and is growing at a 30% clip year-over-year--is poised to draw still more from its neighbors and the U.S. thanks to shorter flights and a bump from futebol.READ»