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Topic: Multiculturalism

  
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Urban Lifestyle Demographic: Walking Through Colorblind Corridors With the '80s Babies

If today's youth are truly a colorblind demographic, how does that influence the way brands should market to them?READ»

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To Reach Multicultural Youth, Go Mobile

It's no secret; multicultural consumers have always been trendsetters. The music, fashion, and lifestyle categories have always been synonymous with--and adopted--what emanates from “the streets." Yet, when it comes to influence in ...READ»

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There Are No Shortcuts

I remember watching an interview with President Obama back in February, right around the time that Alex Rodriguez admitted to taking steroids. Although A-Rod was not the focus of the interview with President Obama, the reporter did ...READ»

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What Are You Doing About It?

How important is it for brands to give back to the communities that make up their target markets?READ»

How to Globalize Yourself

If you want your career to move forward, be prepared to move outside the United States. Here are seven real-world strategies for working smart around the world.READ»

Joanne Calcagno Receives Positive Feedback on Her Book Raaof

In order to promote the achievements of their outstanding members, Cambridge Who’s Who comments on Joanne Calcagno’s book, “Raaof.”READ»

Anthropologists Go Native in the Corporate Village

Get me Margaret Mead! The biggest names in business -- GM, Intel, Nynex -- enlist anthropologists to decode the rituals of corporate life.READ»

BLOGGING   |  Comment

How to Communicate with Teenagers, Pt I...

When you figure it out, please tell me. In all seriousness, in order to effectively communicate with someone, you need to have a basic understanding of that person’s frame of reference. Through extensive lecturing at high schools and universities (as well as my niece torturing me by continuously friending and de-friending me on Facebook) it is very clear that the experiences for a teen growing up now is very different than it was for me. How different?READ»

CAREERS   |  Comment

Diversity and the Retail Sector

As an early adopter with regard to formal corporate diversity initiatives, the retail sector used to be considered a high profile innovator and driver of diversity recruitment programs, while supporting the needs of a diverse employee-base. But does that remain the case today? Did the retail sector rest on their laurels following early diversity "wins", only to become less proactive in advocating and innovating in the diversity arena? READ»

Ivan Glickman
CAREERS   |  3 comments

So Long Daimler and Thanks for All the Gas

Nine years ago popular wisdom held that the well-heeled maker of Mercedes-Benz would rescue down-on-its luck Chrysler. Today we pick over the remains of the transnational automotive colossus wondering whether this was a doomed ...READ»