Related Content: Motrin

Motrin's Pain: Viral Video Disaster

BY Allyson Kapin
Relevancy Score: 100
Sun Nov 16, 2008 at 11:14 PM

Hell hath no fury... Motrin's new viral video campaign - implying that moms who carry their babies around in slings do so to be fashionable - has provoked a veritable storm of criticism.READ»

LEADERSHIP | Comment

The Motrin Fiasco: All Is Forgiven (Sort of)

BY Brian Reich
Relevancy Score: 100
Tue Nov 18, 2008 at 7:19 AM

This past week, the makers of Motrin posted a video ad on their website criticizing moms who carry their babies. They noted how carrying their babies - in slings or bjorns, and the like - causes back, neck and shoulder pain and ...READ»

EASY ACCESS POCKET SYSTEM | Comment

How to Treat Minor Burns

BY Genuine Firstaid
Relevancy Score: 83
Wed Nov 25, 2009 at 5:15 PM

To distinguish a minor burn from a serious burn, the first step is to determine the degree and the extent of damage to body tissues. The three classifications of first-degree burn, second-degree burn and third-degree burn will help ...READ»

DIGITAL MEDIA | Comment

Social Media Heyday

BY David Smith
Relevancy Score: 48
Wed Dec 17, 2008 at 3:12 PM

Been tough to post the last few weeks due to illness (bad cold, hopefully nothing more). Amazing things are going on in the social space which merits discussion. The "mommy blogger" incident which caused Motrin to pull a campaign. ...READ»

CLOROX | Comment

Toxic Yogurt? GoodGuide Rechannels Your Food Rage

BY Danielle Sacks
Relevancy Score: 31
Tue Mar 10, 2009 at 2:31 PM

Ocean Spray 100% Cranberry Juice has more sugar than a can of Coke? Beef has a carbon footprint three times the size of chicken? Companies like Nestle and Dole have been implicated for labor rights violations recently? That's what ...READ»

CREATIVITY AND INNOVATION | Comment

Jetsons Moments: Fast Forward

BY Lucas Conley
Relevancy Score: 22
Wed Dec 19, 2007 at 8:08 AM

Here's what they've thought of next: waterless washing machines, robotic skin, and wireless broadband from on high. In the pages that follow, we present a portfolio of emerging technologies that could change the world in the next decade--or at least get our clothes clean.READ»

CREATIVITY AND INNOVATION | 1 comment

In Praise of the Purple Cow

BY Seth Godin
Relevancy Score: 15
Wed Dec 19, 2007 at 12:38 AM

Remarkably honest ideas (and remarkably useful case studies) about making and marketing remarkable products.READ»

INNOVATION | 13 comments

8 Experts Predict How Web 2.0 Will Evolve In 2009

BY Allyson Kapin
Relevancy Score: 7
Mon Dec 8, 2008 at 4:14 PM

With the economy in a slump and budgets being cut in traditional print and TV advertising campaigns many will be looking to the Web 2.0 world to reach their constituents. So what should be on your Web 2.0 radar for 2009? Web 2.0 gurus give you the low down.READ»

Topic: Motrin