Neuroeconomist Paul Zak has discovered, for the first time, that social networking triggers the release of the generosity-trust chemical in our brains. And that should be a wake-up call for every company.READ»
To distinguish a minor burn from a serious burn, the first step is to determine the degree and the extent of damage to body tissues. The three classifications of first-degree burn, second-degree burn and third-degree burn will help ...READ»
Ocean Spray 100% Cranberry Juice has more sugar than a can of Coke? Beef has a carbon footprint three times the size of chicken? Companies like Nestle and Dole have been implicated for labor rights violations recently? That's what ...READ»
Been tough to post the last few weeks due to illness (bad cold, hopefully nothing more). Amazing things are going on in the social space which merits discussion. The "mommy blogger" incident which caused Motrin to pull a campaign. ...READ»
With the economy in a slump and budgets being cut in traditional print and TV advertising campaigns many will be looking to the Web 2.0 world to reach their constituents. So what should be on your Web 2.0 radar for 2009? Web 2.0 gurus give you the low down.READ»
This past week, the makers of Motrin posted a video ad on their website criticizing moms who carry their babies. They noted how carrying their babies - in slings or bjorns, and the like - causes back, neck and shoulder pain and ...READ»
Hell hath no fury... Motrin's new viral video campaign - implying that moms who carry their babies around in slings do so to be fashionable - has provoked a veritable storm of criticism.READ»
Here's what they've thought of next: waterless washing machines, robotic skin, and wireless broadband from on high. In the pages that follow, we present a portfolio of emerging technologies that could change the world in the next decade--or at least get our clothes clean.READ»
