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Topic: Mickey Mouse

  
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Heirlooms of Tomorrow

Designed to wow and created to last, these heirlooms-in-waiting are an antidote to throwaway consumerism in this era of disposable goods.READ»

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What’s a Duck to Do?

Pre-1992, even loyal customers struggled to recall the insurance company’s name - the “American Family Life Assurance Company.” But today, customer and non-customers alike, indeed anyone in the U.S. or Japan who watches ...READ»

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Two Questions to Make Your Product Irresistible

I could not sleep the night before my birthday. My mind was buzzing, not with dreams of birthday cake but with thoughts of what I had experienced earlier in the day. I was flying home overnight from Ecuador where I had just ...READ»

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Personifying Your Audience

Think about some of the most iconic cartoon characters of all time: Mickey Mouse, Donald Duck, Roadrunner, etc. What do they all have in common? The cartoonists personified animals and even...READ»

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What’s Really Going on in Health Care Reform?

It doesn’t take a rocket scientist to know that things in the great United States of America aren’t quite right.READ»

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How To Love A Netbook

It's the holidays, and that means offering peace and clemency to your nemeses. Or, in my case, coming to tolerate -- even appreciate -- a netbook. I didn't think it was possible at first; every UMPC I've used has felt cramped, slow, ...READ»

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Lawrence Lessig on Creativity, Business, Money and Politics

"It's like an alcoholic that you realize, he's not just getting drunk on the weekends, he's got the bottle in his desk," said Stanford law professor Lawrence Lessig before a cheering crowd at the W Hotel in San Francisco last night. The occasion of the gathering was Lessig's brand-new book, Remix: Making Art and Commerce Thrive in the Hybrid Economy.READ»

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Patagonia Values

McDonald's will never make us thinner, but Wal-Mart just might make us cooler. The difference? Patagonia values. READ»

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Fast Cities Struggle to Go Wireless

Whether it's delivering Internet to low-income people, busting up a high-speed monopoly, rebuilding a battered community or making their workers more efficient, hundreds of the nation's cities are itching to build wireless networks, often with noble goals in mind. But cities moving too fast to make fast connections are finding some unexpected roadblocks along the way. READ»

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Fast Talk: What's the Biggest Change Facing Business In the Next 10 Years?

In Fast Company's first decade, we introduced readers to a lot of amazingly smart people. To launch our second, we asked 10 of our favorite brains what's next--and how to get ready for it.READ»

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For Disney, the Story Not Told

The Disney shareholder showdown was as long as an epic. Too bad it didn't have an epic hero.READ»

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Idea Fest

The New Business Conversation Starts Here. 23 Bright Ideas for a Stellar 2003.READ»

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Are You on the Right Track?

It's exciting to rewrite the rules of business and build high-performance companies in record time. But when do you start to calculate the human toll associated with the pursuit of your personal success?READ»

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Design - Freeman Thomas

"Car designers need to create a story. Every car provides an opportunity to create an adventure."READ»

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Memphis - Capital of the Real World

It's the nation's busiest distribution center. And its concentration of trucks, trains, forklifts, and planes keeps all kinds of stuff - and the economy - on the move.READ»

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Consultants to Women: Show Us Your Money

How does investment advice for women differ from investment advice for men?READ»

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The Parable of Myst II

With "Myst," the Miller brothers unleashed a pop-culture phenomenon and achieved phenomenal business success. Now they're hard at work on "Myst II." Will they escape the demons that stalk fame and fortune?READ»

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The Inflatable Rat: The Striking Writers' Lightweight Heavy

It's a nearly ubiquitous balloon animal, but it won’t be joining friendly floaters such as Big Bird in the upcoming Macy's Thanksgiving Day Parade. It's a different breed. Angry. Unsightly. We're talking, of course, about The Rat: ...READ»

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Hey Mickey You're So Fine - But Fingerprints Might Cross the Line!

And now this from the happiest place on earth - FINGER PRINTING 'guests' upon entry into the park. By the end of September when you go into any of Disney's Orlando theme parks, machines will scan fingerprint information. They've ...READ»

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Eiffel Tower: Repossessed

You need look no further thanREAD»