Topic: Michael Phelps

Dear Kate Moss, Advice for Michael Phelps?

Yes, Michael Phelps agreed to one too many product endorsements (really, Rosetta Stone?). Yes, he doesn't have the personal branding intelligence (or strategic entourage) of this month's cover boy, Shaun White. And yes, he probably ...READ»

Editor's Letter: Bright Spots

Michael Phelps, the Olympic swimmer, stopped by our offices recently. He didn't look like anyone special. Without his gold hardware or a pool to churn through, he could have been any run-of-the-mill mall rat: iPod buds ...READ»

Is Good Design Bad for the Planet?

You betcha. As somebody with four iPods -- from a clunky old fat white one from the Paleolithic era, to a sleek new iPod Touch - I’ll be the first to confess that I’m a sucker for a sexy gadget, an easy mark for a cool new ...READ»

Michael Phelps's High-Performance Bong

Michael Phelps is a fierce competitor, always searching for an edge. Last summer, it was his swimsuit. This winter, it's his bong. And not just any bong. In the picture zooming around the world, he's using a ROOR, an expensive, ...READ»

World Aquatics Championships

Nearly 3,000 athletes from 200 nations will compete at this year's swimming and diving championships. But extraordinary attention will go to one: Michael Phelps. In his first major meet since the bong-picture scandal that cost him a ...READ»

Fast History: Michael Phelps’ Eighth Gold Medal in Beijing, 2008

It’s been a rocky—we could even say stoney—year for Michael Phelps, America’s golden boy who last year left Beijing with the most gold medals ever awarded an Olympian in a single games. Riding high after being called the ...READ»

Micahel Phelps and Outstanding Peformance

If you want to become an outstanding performer, you need to do three things: 1) become a lifelong learner; 2) set and achieve high goals; and 3) get organized. Right now, I can’t think of a more outstanding performer than ...READ»

The Olympics, Michael Phelps and Self Confidence

Have you been watching the Olympics?  I have.  I’ve been blown away by several of the events and performances.  Let’s start with Usain “Lightning” Bolt who won a gold medal and set a world record in the 100 meter dash, ...READ»

Sex, Drugs, and Alcohol

Think about it….Dating websites are packed. Professional matchmakers are showing profits greater than landowners. Michael Phelps is getting more publicity with paraphernalia around his neck than 8 gold metals. Local corner liquor stores are packed every night. The economy may be struggling, but these industries continue to flourish.READ»

The Man Behind Wrigleys' Chris Brown Scandal

This hasn't been a good week for the celebrity product hawking industry. First there was Michael Phelps and the case of the bubbling bong. Now the brand called Chris Brown is under fire after allegations that the suave R&B singer ...READ»

Update

Dynamic Marketing Group, which we dubbed "one of China's fastest-rising advertising agencies" back in April 2006, recently wooed Michael Phelps to Mazda. The 14-time Olympic gold medalist will receive a seven-figure sponsorship deal, ...READ»

The Most Innovative Companies in Sports

You have seen our Fast Company 50. But what are the companies within specific categories doing creative and ground-breaking work? Who is leading an industry into the future? Here we present the top ten firms in Sports.READ»

Fast History: Storm Botnet Sends 57 Million Emails in One Day, 2007

For computer viruses everywhere, today is something akin to the day Michael Phelps won his eighth gold medal. Two years ago today, the Storm botnet (sometimes called the Storm worm botnet) had a career day, sending a record 57 million ...READ»

October 2008: Reader Feedback

In the Fast Lane By the time our July/August issue arrived in subscribers' mailboxes, cover girl Katie Hoff had broken the world record in the women's 400-meter individual medley at the U.S. Olympic trials, shaving 0.34 of a second ...READ»

• Updates

Michael Phelps: Endorsement Gold

The Olympic hero stops by our offices to hawk a performance beverage from a tiny Austin company that hit the jackpot by signing him before the Games. Video after the jump...READ»

Turn social media into nonprofit gold. Five key points to consider before you jump in

If you're a traditional marketing guru working at a nonprofit, want to incorporate social media into your strategy, but haven't found the time to get up to speed, join the club. More than you would believe are in the same boat. And — help is at hand. READ»

Fast Company Recommended Events July + August 2009

July MON TUE WED THU FRI SAT SUN     01 02 03 04 05 06 07 08 0 ...READ»

• Watch: Harry Potter 6
• Drill: The U.S. Oil Industry Turns 150
• Numerology: Hawaii Five-O

If We Did Not Build it, They Would Not Come: Citizen Journalism is Discovered - The Harsh Reality of the New World Media

Over the past two years, the way in which American's receive their news has changed. No longer does the father come home, kick off his shoes, and read the day’s events in the local newspaper such as THE NEWARK ADVOCATE, A Gannett Publication, based in Newark, Ohio. America, The way media in America is being distriputed arounnd the world is no longer in the hands of "The Editorial Board" but YOU, The American Citizen Journalist, From RobertPaisola.com READ»

Day of the Dolphin, Imperfect Harmony, The Iceman Cometh

Very Short List delivers one excellent item to your inbox, daily: Books, films, music, web-things, and dispatches on science and technology. Today, check out a 5,000-year-old iceman, hear a unique collaboration between man and machine, and see how you can swim faster than Michael Phelps.READ»

The Best Advertising Slogans of All Time According to Digg Users

People take their favorite ads seriously--witness the huge response to Inc.com’s list last week of the “The 10 Best Slogans of All Time,” which popped up Wednesday on Digg.com and promptly touched off a groundswell of impassioned debate. From Tony the Tiger to milk moustaches, many PR campaigns have left a lasting impression on people. Here are some of the best nominations from Digg.com users.READ»

• 8 Buzz-worthy Advertising Campaigns
• How to Build a Brand Like Obama
• What Makes a Brand Authentic?

London Calling: Why the 2012 Summer Games Must Restore Consumer Confidence in the Olympics

The controversial issues surrounding the Beijing Olympics have received more coverage than Jerry Rice in the backfield. The damage is done – the falsified passports, the oppressive smog, and enough overdubbing and fake performances ...READ»

Feedback

Fighting Words We like our columnists to stir up controversy, and Nancy Lublin certainly came through in Fast Company's first Do Something column, "No Vacancy." Readers felt strongly, both pro ("a spanking good article") ...READ»

• Update

Set Smaller Goals, Get Bigger Results

Why tough circumstances call for smaller goals.READ»

• The Comeback Trail

The brilliance of "getting it" with YouTube, Twitter and more

The brilliance of "getting it" with YouTube, Twitter and more I had two experiences recently that have solidified my conviction that doing it "the old way" is a really good way to lose cool points. As ...READ»

Dealers Pushing Pot on Social Networks Create Legal Haze

Who knew Twitter, Facebook and MySpace were gateway drugs? It started off as something social, but now some California medical marijuana dispensaries are using the popular social networks to update their clientele, and anyone else ...READ»