In the wake of MasterCard's opening of its API to app writers, PayPal teases its future smartphone payment tech. With Visa in the game too, things could get feisty.READ»
MasterCard is eyeing the emerging middle classes of women in Asia and Cambodia is as good a test case as anywhere else -- and it offers a CSR branding point.READ»
Piqued by Visa's latest efforts at contactless payment goodness with an iPhone case, MasterCard really wants in on the same game. Only the card for "everything else" wants developers to actually write apps for it, leveraging ...READ»
MasterCard has just extruded its latest card. Meant to allure the upper eschelon of buyers -- this baby has an affinity attachment -- it is called Saks Fifth Avenue Elite Master Card. There's no annual fee, but comes with that ...READ»
I used to carry a Chase Visa card. The name of the financial institution mattered to me, but it mattered more that the card they issued was a Visa. Since I did a lot of travel in Europe, both for work and vacation, having a Visa in ...READ»
I used to carry a Chase Visa card. The name of the financial institution mattered to me, but it mattered more that the card they issued was a Visa. Since I did a lot of travel in Europe, both for work and vacation, having a Visa in ...READ»
I used to carry a Chase Visa card. The name of the financial institution mattered to me, but it mattered more that the card they issued was a Visa. Since I did a lot of travel in Europe, both for work and vacation, having a Visa in ...READ»
Forget designing quieter cubicles. Companies that really want to maintain a creative edge should install locker rooms with great showerheads for their workers. Not so they can sleep on the office sofa and then get up and work all day ...READ»
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MasterCard has made changes to their SDP program,which essentially now requires both Level 1 and Level 2 Merchants to have an annual on-site assessment conducted by a QSA.READ»
To anyone who has been denied a bank loan for a small business, it may seem that the proverbial door of opportunity has closed. Many choose to continue looking for a solution. For most that are determined to start a small business, alternative business financing can be a feasible solution. READ»
People take their favorite ads seriously--witness the huge response to Inc.com’s list last week of the “The 10 Best Slogans of All Time,” which popped up Wednesday on Digg.com and promptly touched off a groundswell of impassioned debate. From Tony the Tiger to milk moustaches, many PR campaigns have left a lasting impression on people. Here are some of the best nominations from Digg.com users.READ»
Nancy Friedman is vice president of advertising for Visa USA. Her keynote this morning at Ad:Tech 2003 touched on how the Visa brand got so strong, how the company keeps its brand relevant, and how integrated marketing fits in. Here ...READ»
3Com Palm Computing www.palm.com Absolut www.absolutvodka.com American Airlines www.aa.com American Electric Power www.aep.com American Express Financial Advisors www.americanexpress.com/advisors American Express Small Business ...READ»
