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Topic: Livescribe Inc.

  
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Livescribe Echo Smart Pen Even Cleverer Than Predecessor

Livescribe, makers of exceedingly smart pens, has just made public its latest. The Echo, which is available from today, is a computer in a pen that's aimed at anyone who spends their time taking notes--from students to ...READ»

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Why App Stores Are Not the Business Model for the 21st Century

Apple's App Store has been a runaway success, but Farhad Manjoo warns its growing rank of copycats that it's not the business model for the 21st century.READ»

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Three High-Tech Tools for Understanding Consumer Behavior

These three products, while not specifically intended for customer research purposes, each have valuable features that can capture the customer’s perspective accurately and efficiently.READ»

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Careers: WOM and Personal Branding

Word of mouth marketing, the power of everyday citizens to talk up – or down – a brand is on a roll.  If you ever doubted its power and reach, take a step back for a minute to April of this year when a no-name blogger ...READ»