The reputation website, originally called "Unvarnished," walks a fine line between anonymity and accountability, as it aims to make a professional reference online more like it is in real life.READ»
Now that Facebook has made it easy to download the data you've entered on the site, what about the other social networks into which you pump photos, status updates, and messages to your friends? How can you download your stuff on Twitter, LinkedIn, and Flickr?READ»
A new attempt to answer the digital age's most burning question--whether social media drives sales--has also revealed an atonishing fact about Facebook and Twitter posts. Sharing on Facebook is five times more valuable than ...READ»
The smart, sassy folks at
Velocity make an excellent point about B2B buying behavior in their
new ebook, The New B2B Marketing
Manifesto.
The Big Idea: People don't
buy What You Do. They buy Why You Do It.
Let's' think about ...READ»
Judy Hu is leading GE's embrace of social media to reach new audiences online. In a recent conversation she talks about the power of YouTube celebrities, how GE came to terms with the loss of control that comes with earned media, and the strange and fascinating immortality of branded entertainment on the Internet.READ»
VIDEO: Gal at ComicCon, the place where toy lovers collideThank Buddha it's Friday. A playful day, when meetings should be light 'n' easy, decisions fully reversible Monday and it's okay to occasionally flip back and forth between ...READ»
The Department of Justice has just settled a suit with Apple, Google, Intel, and other firms over not cold-calling each other's employees. The DoJ was worried the secret no-call policy was anti-competitive, so now the firms are freer to poach staff. Is this better?READ»
In this excerpt from his new book "UnMarketing: Stop Marketing. Start Engaging." author Scott Stratten shows the profane acts users of Twitter, Facebook, and LinkedIn commit. How many are you guilty of?READ»
You ask the question, "Why aren't there enough women in tech or launching startups?" From some you get answers like, "Because it's an exclusive white boys club." But others say, "Not true! It's because women don't promote their expertise enough and they are more risk averse." How can we truly address the lack of women in tech and startups if we continue to play this silly blame game? READ»
Have you got a nagging question about technology and productivity? If my experience is any guide, you do. That's why my next batch of Work Smart videos is going be a Q&A series based on your questions.Here's how it works: Email me ...READ»
The idea of former Reuters Innovation boss Azeem Azhar, PeerIndex is a Twitter-centric tool that measures your social network standing and influence on the Web. It launched in beta yesterday, and is the kind of thing that will, first ...READ»
"It will take time to change, but Boston must have its Google," said Henry McCance in an interview with Xconomy. McCance is chairman emeritus of Greylock Partners, one of the world's leading venture capital firms, with investments ...READ»
While you were sleeping, innovation was supersizing--no, downsizing--no, supersizing--decisions, decisions--itself and wondering whether it's better to be big or small.1. For the past 24 hours Tony Hayward has, apparently, been ...READ»
Email digests of social media activity can help marketers dodge company firewalls, manage their time more effectively, and more easily keep tabs of what's being said about them and their company in the social media space.READ»
How American Express turned its OPEN Forum into the quintessential example of Marketing as Service, and what we can learn from OPEN's social strategies.READ»
