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Topic: Leonardo Inghilleri

  
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Seven Keys to Building Customer Loyalty--and Company Profits

A personal bond with customers lets your company escape the commodity pricing wars and provides you with a powerful new marketing arm: loyal customers who will promote and defend your company online and off--for free. Here are seven tips for getting the process started of building customer loyalty in a big way.READ»

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The Ritz Puts on Stand-Up Meetings

The Ritz-Carlton chain is the only hotel company to receive the coveted Malcolm Baldrige National Quality Award. Here's a look at methods they use to guide their success.READ»