Every now and then you read a book and wish you had about a hundred of them to give away to people who should be exposed to the insight contained within. "Baked In" is exactly that kind of book.READ»
From the CMO Summit at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School's Center on Global Brand Leadership.
Johnnie Moore of johnniemoore.com and John Winsor, Founder and CEO of ...READ»
Blogging live from the Corante Marketing Innovation Conference, which is being held in conjunction with Columbia University Business School's Center on Global Brand Leadership, where we've been discussing Co-Creation. In our ...READ»
For two days in June, FC Now will host a marketing blogjam in connection with the 2006 Innovative Marketing Conference presented by blog site Corante and the Center on Global Brand Leadership of Columbia Business School. Throughout ...READ»
