Topic: John Edson

Why Ugly Sells

Designing universally attractive products sometimes means eschewing beauty.READ»

• John Edson's Powers of Design blog

Toothbrushes, TiVo, and Twitter: Designing Great Relationships

If a company can't replicate the traditional exchange between maker and consumer, the relationship is destined to fail.READ»

• John Edson's Powers of Design blog

Designing Business; Businessing Design

Before I used computer-aided design to create products, I had pencils. Before I had pencils, I had Legos. Before Legos, crayons. Before crayons, blocks. And with these tools, I have always been a designer. The act of exploring ...READ»

Creating Cults and Cultures With Design

Building enthusiastic, obsessive love for your company's products begins with enthusiastic, obsessive love for design.READ»

• John Edson's Powers of Design blog

Patterns of Emotional Connection

Why would someone buy a computer because of its exterior graphics? The answer is more than skin deep.READ»

Welcoming Guest Blogger John Edson: A Computer So Cool It Can Star in a Rock Video

A few months ago I was up at MIT's Media Lab, where I happened to wander by a lab where John Underkoffler, who developed the gestural interface that Steven Spielberg used in "The Minority Report," was playing with some new ...READ»

Apple's Magic Mirror: Expert Designers Discuss the Mac Tablet

What will Apple's new tablet look like? What will it do? And why will we want it? Four of our expert designers weigh in.READ»