Government leaders, including President Obama, have officially given up on reaching a legally binding greenhouse gas treaty at next month's climate conference in Copenhagen. But Timberland is still plugging away, with its "Don't ...READ»
While many mainstream shoe manufacturers virtually ignore sustainable design, niche companies like Brooks and Timberland have embraced the opportunity to bring sustainability into their brands. Timberland's latest attempt is the ...READ»
Is it possible to run a billion-dollar publicly traded company and save the world at the same time? When Fast Company posed such a question of Timberland's third-generation CEO Jeffrey Swartz two-and-a-half years ago, his response ...READ»
CUSTOMER RELATIONSHIPS
Who's Zooming You?You're out there. On the Web, there are dozens, perhaps hundreds of references to you -- in company newsletters, college alumni notes, and friends' blogs. (As a tech writer, I'm especially ...READ»
One non-profit lobbies for tax-reform. Another non-profit airs a commercial criticizing the powers-that-be for an electricity shortage in California. Seems legit, right? But, what do you think when it turns out these non-profit lobby ...READ»
