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Topic: Jeffrey Gitomer

  
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Almost Famous

I was at the Midway Airport in Chicago last week, waiting for a flight out. A young guy approaches me and asks, "Are you the Branding Diva?" "Yes, I am." "Wow, that's so cool. I have your book and read your column in Fast ...READ»

BRANDING   |  Comment

Your brand in hand – why your business cards must stand out.

Now more than ever it is critical to get your brand message out to as many people as possible in the most cost effective way you can. Marketing budgets are tight, but failure to keep you marketing going during tough economic times ...READ»

Give Trust to Get Trust

Interpersonal competence is one of the keys to success that I discuss in "Straight Talk for Success." If you want to become interpersonally competent, you need to do three things. 1) Get to know yourself, use this self knowledge to ...READ»

Kenan Samms

Innovation: Customers Have Conversations with Brands that Have Good REPUTATIONS

Fast answer -- which one are you more likely to cut some slack Apple or Microsoft? When you pick up the phone to call the customer care number, what is your state of mind if you know that someone from Apple is on the other end of ...READ»

Innovation: Customers Have Conversations with Brands that Have Good REPUTATIONS

Fast answer -- which one are you more likely to cut some slack Apple or Microsoft? When you pick up the phone to call the customer care number, what is your state of mind if you know that someone from Apple is on the other end of the ...READ»

Innovation: Customers Have Conversations with Brands that Have Good REPUTATIONS

Fast answer -- which one are you more likely to cut some slack Apple or Microsoft? When you pick up the phone to call the customer care number, what is your state of mind if you know that someone from Apple is on the other end of the ...READ»