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Topic: Jack Trout

  

2003 Marketing Books of the Year Awards

While compiling a list of my favorite all-time business books for a fellow FC Now poster, I thought about which marketing books published in 2003 I felt were the best reads. In typical Best-of-the-Year fashion, I present to you my ...READ»

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Kool Wordz

Cutting through the clutter of sameness gets tougher every day. Message overload and disruptive and many times useless data are all trying to find a little space in the overstimulated, simpleminded brains of our market. It's not only ...READ»

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Aiming high ye blogger?

Aiming high ye blogger? Keep trying…you may actually end up as a powerful expert blogger in your field.READ»

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Odd Fish Finish First

Don't let your brand blend in with the rest. Karen Post suggests 10 ways to distinguish yourself from the competition.READ»