Spotted downunder during "Seniors Week".
This billboard
What's the first thought that enters your head?
Compare it with the reaction from three of my customers, all in their 60's and 70's:
1. "Shoot me ...READ»
How do you design a coordinated, focused design strategy for a sprawling, $97 billion behemoth comprised of scores of business units that are used to operating independently? If you're Sam Lucente, who leads Hewlett-Packard's design ...READ»
