Topic: Home Box Office Inc.

Eulogy to Tony Soprano or HBO?

HBO once again succeeded with last night's Sopranos au voir in architecting the water cooler moment to trump all water cooler moments. As the Washington Post's Tom Shales dubbed it, "the greatest double-take--by the audience--in the ...READ»

Three Business Models the $38 Billion Newspaper Industry Could Copy

Three ideas the $38 billion newspaper industry could copy to buoy its business.READ»

• Made to Stick: Stop Solving Your Problems

Did HBO's 'True Blood' Campaign Achieve Immortality or Just Plain Suck?

Sunday night played host to an anxiously-awaited television event on our newly all-digital TV signals (and we're not talking about the Lakers' victory). It was the premiere of the second season of True Blood, the vampiric HBO show ...READ»

Hit Man (Part 2)

Continued from page one.READ»

Netflix, the Cable Killer?

Netflix [NFLX] is considering a feature that would stream cable TV to its users. Wait a minute: wasn't Hulu supposed to be the Web's cable-killer? The new feature gained exposure by way of a survey distributed to current Netflix ...READ»

• High-Tech Achiever: Netflix

Bringing Good Insights to Life

An exclusive excerpt from an ad legend's new book on creating and sustaining business insights.READ»

Hit Man (Part 1)

Tony Soprano is back (finally). Six Feet Under is tops (now). And Chris Albrecht is smiling (really). The head of HBO is the most original mind in television. Here's his program for innovation.READ»

Why Fast Is in Retail Fashion

This year marks the 100th anniversary of the hamburger, depending on whom you believe. An invention that mirrored a major shift in human behavior, the humble burger has come to symbolize our preference for a faster retail ...READ»

"We Try Harder"

In the classic Avis and Goliath sense, Showtime is girding for renewed battle against long-standing No. 1 rival HBO. How do you compete against a business adversary that clearly has their pick of the hits -- at least for now? You ...READ»

Strong Medicine

It's time to face the harsh facts of life: This is the way it is. Now choose one of these four strategies for getting on with your work life.READ»

Project Dysfunction

As much as I detest reality TV, I have to admit that "Project Greenlight" became a guilty pleasure. The HBO series chronicled the making of an independent film by first-time filmmakers chosen by Ben Affleck and Matt Damon. Although ...READ»

On Determining Our Leadership: Why Women Have a Responsibility to Vote

This is the story of our grandmothers and greatgrandmothers; they lived only 90 years ago. Remember, it was not until 1920 that women were granted the right to go to the polls and vote. The women were innocent and defenseless, but ...READ»

Three Successful Viral Marketing Campaigns

1. Levi's Big Flip When Levi's first assumed an alter ego ("Unbuttoned Films") and uploaded a YouTube video titled "Guys backflip into jeans," it wasn't expecting sky-high exposure. But since its May 2008 ...READ»

• Three Secrets to Make a Message Go Viral

Freelance Friendly

Working Today's Freelancers Union recently surveyed its New York-based members about which companies treat freelancers best. Here are the top 10 results: Time Warner BBC Conde Nast Publications HBO MTV Networks Ogilvy & Mather The ...READ»

Courage for Hire

A Spy in the House of WorkREAD»

New Documentaries Draw Attention to Autism

At their most thought-provoking, works of art can provide a welcome news hook for resurfacing otherwise overlooked societal issues . Such is the case with two recent autism-related documentaries that delve into thedaily lives of ...READ»

The Sopranos Deal

With A&E buying the rights to HBO's critical hit The Sopranos, a new record has been set for a network buying rerun rights. At $2.5 million per episode, some may call it a steal. This could have a domino effect, not unlike the ...READ»

Fast 50 2008: IDEO

The standard by which all other design firms are measured, Palo Alto-based IDEO had a great year, even against its own high bar. Unlike past years, where design firm innovation was often about a creating a new laptop or other ...READ»

• Presenting the 2008 Fast 50
• The World's Most Innovative Companies
• The Faces and Voices of Google

What Does It Take to Make a Great Movie?

Anne Kreamer meets Harvey Weinstein, cochairman of Miramax Films.READ»

Climbing the Career Lattice: The New Way We're Achieving at Work

I've gotten quite a kick out of watching the HBO series Entourage. The main characters include a young, hot actor who' climbing his way to Hollywood stardom and his best friends, all of whom are finanically and socially supported by ...READ»

High-Definition Discs Debut

The sides are lining up for the next format war. At this week's Consumer Electronic Show (CES) in Las Vegas, the two camps behind competing formats for next-generation DVDs announced their launch plans. HD-DVD players will debut in ...READ»

I Want My Prime Time TV When I Want It

Last night, as is usual on Monday night, I could not wait to see 24. I've followed this series through thick and thin since the start. It's actually gotten a good story line reboot and is quite entertaining this year.  As I was ...READ»

The 10 Most Creative People in Marketing and Advertising

1. Alex Bogusky, Co-Chairman, Crispin Porter + Bogusky He shattered the rules of 20th century advertising with campaigns that resemble multi-media hijinks, rather than commercials. Brands like Burger King, Old Navy, and ...READ»

Who Will Be the Godfather of Web Video?

Well-funded, big-studio-backed comedy-video Web sites have taken more hits than they've made. Does anyone have a plan that's not a joke? READ»

• The 9 Most Humorous Websites
• Comedy Is Not Pretty
• So Bad We Forgot to Laugh

How to Win Business

Paul Venables, 30 Second MBA faculty-member and ad man, on what makes a company succeed and how a leader instills success.READ»