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Topic: Green Living

  
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How Green Entrepreneurs Pave the Path to Real Economic Recovery

In the aftermath of the Great Recession we could be in a single dip or a double, heading for deflation or hyper-inflation. But one thing seems clear - we're not getting out of this mess by shuffling money around. We need real ...READ»

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Desertification of Nebraska Not Enough to Convince Climate Change Deniers, Says Poll

The tipping point that turns skeptics into believers is nearly impossible to reach when it comes to global warming, according to a new study.READ»

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How Harley Could Save Its Milwaukee Home and the Planet

But would the softer “green” side of life save them?READ»

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Certifying Green Businesses With Green Irene and the Green Business Bureau

While almost everyone wants to do the right thing for the planet, a variety of factors can hold businesses back from taking the sustainability plunge. One of them is uncertainty about what going green really means. When the definition ...READ»

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U.S. Patent Office's Green Tech Fast Track Program Expands Its Reach

The United States Patent and Trademark Office's (USPTO) Green Technology Pilot Program, launched in December to fast track green tech patent applications, has been good to many companies--Skyline Solar, for example, received a ...READ»

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A History of Green Brands: 1980’s – Green Shoots Appear

Written by Landor Associates' Chief Strategy Officer, Russ Meyers looks at the growing consumer awareness, their influence on brands and the emergence of green products.The 1980s—it was the era of big hair, big shoulder pads, and ...READ»

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Bay Area Volvo Customers Can Now Receive Monthly Newsletter

McKevitt Volvo in Berkeley is now offering customers a chance to stay informed about special prices, Volvo news and incentives taking place at the Bay Area Volvo dealer with an electronic monthly newsletter emailed once a month to customers.READ»

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Want a Sustainable Dreamhome Design, for Free? Vote Now

FreeGreen, which distributes free blueprints for sustainable houses, is letting the public help choose the next design it will offer. That's not just a marketing gimmick--it gets to the core of their business model.READ»

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Come Meet Me in NYC Tomorow--And See How the Movement Has Grown

Judging by my life this week, the environmental movement is on a growth path:    <li>Today, I leave for New York City, where I'll be speaking tomorrow at the <a ...READ»

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You're invited to GO GREEN EXPO NYC next weekend, March 19 - 21!

I'll be speaking in NYC Friday 3/19 at GoGreenExpo's Business Day. Business buyers get in free on Friday. If you'd like to attend Saturday and/or Sunday, here's a discount code (gets you into the Architecture Fair also): visit ...READ»

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The Campus as Living Laboratory

This blog is part of our Inspired Ethonomics series. It's co-authored by Second Nature President Anthony Cortese and Senior Fellow Georges Dyer. Tell me and I will forget. Show me and I may remember. Involve me and I will ...READ»

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Kleiner Perkins & Green Packaging Inc. Leading GreenStream

While there were flickers of the green movement in the 1960s only recently have we seen an explosion in the green sector. Much like plastics in the early 1970s, starry-eyed investors are lining up at the door to invest in...READ»

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Move Over, U.S. Government: Panasonic Investing $1B in Green Technology

The U.S. government has been the saving grace for green technology, injecting much-needed cash into startups and established companies to expand their services. Now Panasonic is giving the government a run for its money with an ...READ»

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They’d better start now. Brazil, that is. On greening the 2016 Olympics.

That’s what ran through my head this week when I heard the latest news about the upcoming 2010 Winter Olympics in Vancouver. On November 5th, the city officially handed over the athlete’s village to the Olympics, which prompted a ...READ»

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Going green with solar power

Over the past couple of years, i started on my own "green" journey. Foreseeing the plight of fossil fuels and oil in particular, it wasn't really a hard decision.Early adopters to renewable and alternative energy seemed to gain in the ...READ»

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SurPLUShome's Solar Skin Produces 200% of the Energy It Needs

Leave it to the kids to produce the best green homes. We recently profiled Penn State's Natural Fusion house, an entrant in this week's Solar Decathlon, but our favorite design on display at the National Mall in Washington, D.C. is ...READ»

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Top 5: Up-and-Coming Blogs for Social Entrepreneurs

Along with sustainability and green living, social entrepreneurship is quite a hot topic. One way people can recognize their own potential for social entrepreneurship is by reading and following the works of those who are at the forefront of the movement. Social entrepreneurship is a grassroots effort that has picked up steam with the help of blogs and bloggers all over the world. By using their resources – the Internet and various social media platforms – they’re spreading the word in a way that stays true to their convictions, and still getting the message across to millions. These leaders are smart, successful, and have a great deal of insight into the constantly changing world around them. In this week’s top five, we’re exploring…READ»

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Commitment and Your Green Business

The entrepreneur who practices green living in the home or community organization can easily become a committed green business owner. You just have to find the willpower and long-term commitment to a set of green business strategies. ...READ»

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What Does the Resignation of Van Jones Mean for the Green Economy?

Van Jones announced his resignation today from the White House Council on Environmental Quality where he has worked in recent months as the "green jobs czar" continuing his efforts to promote green jobs as a solution for many of our ...READ»

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How Many Green Brands Can You Name?

As the goal of this blog is to talk about Green Brands and the challenges companies big and small have in creating and marketing them, I thought a good place to start is with the latest data from consumers regarding their perceptions ...READ»

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Green Advocacy for Small Businesses Through HR Practices

So, you want to run your business in a way that advocates sustainability. You have cut your energy consumption and switched to green products and processes. What else can you do? The answer is simple and straightforward. Get your ...READ»

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Green Light for Efficient Commercial Lighting

Energy efficiency is the cheapest and greenest power around, and in buildings efficiency often comes in the form of better lighting.  Most people these days know the curly compact fluorescent bulb used in homes, but most of us ...READ»

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Home Business 101: 10 Steps to a Green Home Office

Every day, more and more people are realizing the need to help protect the planet against the impending global warming in whatever way they can. The truth is that we all have a responsibility to the environment. As a home business ...READ»

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The Ecological Credit Crunch

Banks and the automobile industry have had the luxury of government bailouts, but what about Mother Nature? Who should be responsible for paying off the huge ecological debt that has accumulated over years of use and abuse of the world’s natural resources? The idea of an ecological credit crunch happening may seem far-fetched, but the truth is we are using up limited resources that are fast running out. We may not have much longer before an ecological credit crisis occurs.READ»

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Habitat for Humanity Greens Low-Income Homes

Sure, LEED and Energy Star-certified houses are great, but they can never make a difference on a large scale until low-income homes are included in the mix. Habitat for Humanity aims to bring green housing to all income levels with a ...READ»