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Topic: Good Morning America

  

Offensive Defense

NBC's decision to deny access to New York magazine's Meryl Gordon was a strange choice considering all the bad press they have been getting lately. Businesses should realize that journalists are going to write the story anyway with ...READ»

My Favorite Books on Book Marketing and Book Promotion Every Author Must Read

As a book marketing guy and book publicist it’s imperative for me to keep up with all of the great books and magazine articles being published on the topic of book marketing. I’ve read dozens and dozens of books on book marketing and usually have found a morsel or two of useful information in each one. Here’s a list of my favorites. READ»

Pulling Punches

CEO Lee Scott went on the record to fight Wal-Mart's bad rep. But his PR effort hit the mat.READ»

Al Gore's $100 Million Makeover

When you pick up the next issue of Fast Company magazine, Al Gore will be serenely looking back at you. We were fortunate to have Good Morning America do a quick mention of the story -- check it out here. (The video screen for the ...READ»

Year of the Economist

Freakonomics, economic hit men, undercover economists. This ain't Adam Smith.READ»

Kenan Samms

Employee Engagement Lessons from Fast Company’s “30 Second MBA” Part 2

Here’s part two of my conversation with Ellen McGirt, Senior Writer for Fast Company magazine and Dean of Fast Company’s “30 Second MBA” website.Part one can be found here.5. Many organizations see and hear the potential ...READ»

Propel Your Book Marketing and Book Promotion With Radio Interviews

I recently interviewed nationally syndicated talk show host George Woods. The topic, How to Get Booked on a Radio Talk Show and What to do Next Woods offers great advice on how to get booked on radio talk shows as well as conducting a first class interview. READ»

zaleski

Why Green Visionary Olivia Zaleski Is Kind of a Big Deal

She's reported on everything from solar-powered eateries to advances in geothermal energy. In the process, the 25-year-old Zaleski has become one of the world's strongest voices on the green economy.READ»

Catering to the Masses

Levy Restaurants knows how to feed a crowd--with discipline, a helping of creativity, and, as needed, a dash of resilience. Plus the occasional lasagna.READ»

Kenan Samms

Employee Engagement Lessons from Fast Company’s 30 Second MBA: Part 1

I’m a big fan of Fast Company’s “30 Second MBA” site. The minute it launched, I felt it offered a simple yet highly effective way for organizations to integrate social media concepts into their internal communication ...READ»

The Parable of Myst II

With "Myst," the Miller brothers unleashed a pop-culture phenomenon and achieved phenomenal business success. Now they're hard at work on "Myst II." Will they escape the demons that stalk fame and fortune?READ»

How to Make Your Mark

There has never been a better time for one person, with brains and commitment, to have a huge impact on a company, on an industry -- even on the world.READ»

The Women of Enron : Corporate Cassandra

Margaret Ceconi grew up believing that if you do bad things, you'll burn in hell.READ»

What Comes After What Comes Next

Watts Wackers says you can see the future. All you have to do is look differently -- and different. That's why you'll find him panhandling in New York City, riding the range in Montana, busing tables at Taco Bell.READ»