From YouTube celebrities to chief social-media officers, these unexpected players exert outsize impact and power online -- offering new channels of communication that businesses can't afford to ignore.READ»
There are business books that teach you how to balance your ledger, hire the right people, and manage your cash flow. These aren't those books. These are the books that open your mind to new ways of doing business. Take a look at these 13 mind-blowing business books and add your own suggestions on what was left out.READ»
For the last few days, I’ve been prepping for an upcoming panel at Columbia Business School entitled, The Post-Recession Workplace. My message is going to be simple—the world has changed; therefore, we need to ...READ»
What does it mean to become a "trust agent?" In their new book, Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust" Chris Brogan and Julien Smith reverse engineer successful trust agents to show you how you can help your company, your non-profit and yourself.READ»
Does an author need a publisher anymore? Are the rules of book publishing crumbling? Successful thriller writer J.C. Hutchins shares his thoughts.READ»
Most people have a vision of publishing that ceased to exist years ago: writers of yore traipsing bookstore to bookstore across America to offer readings and scrawl inscriptions to the handful of strangers who bothered to show up. It sounds so quaint. Alas, today's publishers have little patience for such low-yield marketing efforts. [Viral Loop Chronicles Part 1]READ»
Gary Vaynerchuk, the host of Wine Library TV, has a new book hitting store shelves on October 13, called "Crush It! Why Now is the Time to Cash in on Your Passion." In this interview he talks about passion, doing what you love, and leveraging the Internet to succeed.READ»
Michael Stelzner is an experienced Internet marketer, but even he was surprised with the results from the marketing campaigns that he and his team implemented for their Social Media Success Summit.
In the excerpts below, Michael talks about the tools they leveraged to generate buzz and build momentum to put on a successful event...ideas you can replicate for your own marketing campaignsREAD»
Twitter is one application of a broader category called microblogging. You've seen it on The View, you've watched it creep into night time dramas, you've heard it in the news, you've seen Larry King take on Ashton Kutcher with their ...READ»
Annual SXSW favorite Kathy Sierra, the author, game programmer and interaction designer for places like Virgin and MGM, knows how to get things done. (In 2007 her high profile also made her a victim of online threats; as a result ...READ»
Twitter has evolved from status updates into public conversation with colleagues, companies, and your target audience. Here are the highlights of one memorable week in Scoble’s tweetstream.READ»
Every day I work with people all over the world. There are conference
calls, instant message discussions, blog posts to read and write,
emails and even video meetups ... all enabled or mediated by
technology. So, for me, this is ...READ»
In spite of the unrelenting rain (and the fact that it was post lunch), Mediabistro Circus’s video seminar featuring Jim Louderback, CEO, Revision3; Robert Scoble, Managing Director, FastCompany.TV; and Dina Kaplan, Co-founder and ...READ»
I just got back from the NY Web 2.0 Meetup and the Women Who Tech after party. (I wrote about Women Who Tech in an earlier post this evening). While at the NY Web 2.0 Meetup I caught a bit of Eric Litman of Washington VC . And Gary ...READ»
Sometimes you discover the best insights when you least expect it. Such was the case not long ago when my father sat me down in front of his computer and played a selection of vodcasts from Gary Vaynerchuk of TV Wine Library. What ...READ»
