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Topic: GMR Marketing LLC

  
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Max Lenderman Interview: Delivering Brand Promise and Consumer Empowerment

From the Marketers Forum at the 2006 Innovative Marketing Conference in New York, produced by Corante and Columbia Business School's Center on Global Brand Leadership. Max Lenderman, Creative Director at GMR Marketing LLC, talks ...READ»

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Building Trust with Customers

From a panel discussion on new marketing techniques (search, buzz, mobile, etc.) at the 2006 Innovative Marketing Conference: People are going to get upset about tricks...how you create the trust will be a big deal. It's not about ...READ»