Social media is so hot right now. At least I think it still is. As I pointed out yesterday, in my blog post, "Cultural Latency," things that get suddenly popular have a tendency to become less interesting just as rapidly.
One ...READ»
Marketing has changed. We're in the age of one-to-one marketing, where the customer actually has a role in shaping the messaging for your brand. Social Media--blogs, Twitter, Facebook, wikis, user-generated tools--have given her all ...READ»
There is a correlation between the amount of time it takes to distribute something, and the amount of time it takes for that thing to have an effect, and consequently the amount of time that thing stays relevant and ...READ»
The radical decentralization of the means of cultural production and distribution it has brought about, that I mentioned in the slidecast in my last post, "Social Begins At Home," has changed the very nature of the audience--of what ...READ»
In his blog here at Fast Company, Faris Yakob said that the advertising industry is no more, and now there's only the communication industry. Faris is quite right that the traditional walls and boundaries are shifting. As "Director of ...READ»
Language is in a state of constant flux, evolving at the edges, occasionally ruptured by dramatic and rapid changes in culture. It contains fossils and fractures that hint at what has been or will be important.
The word ...READ»
Marketing has changed. We're in the age of one-to-one marketing, where the customer actually has a role in shaping the messaging for your brand. Social Media--blogs, Twitter, Facebook, wikis, user-generated tools--have given her all ...READ»
