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Topic: Detroit Free Press Inc.

  

Noted in passing

<a href="http://www.freep.com/apps/pbcs.dll/article?AID=/20080219/NEWS09/802190398/1118/RSS">Verizon's plans could change the way we pay | Freep.com | Detroit Free Press</a> New trend -- or proof that ...READ»

BRANDING   |  Comment

A New Brand You III

Parallel to people changing their names from Goodyear to Dunlop and cities changing their names, the Detroit Free Press reports that a "self=described engineering geek" has named his son Jon Blake Cusack 2.0.READ»

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The Oprah Winfrey (and GM) Show

It was the ''product placement to end all product placements,'' the Washington Post declared. It epitomized "a marketing era that morphs advertising, public relations, event marketing and product placement into one confusing jumble ...READ»

If We Did Not Build it, They Would Not Come: Citizen Journalism is Discovered - The Harsh Reality of the New World Media

Over the past two years, the way in which American's receive their news has changed. No longer does the father come home, kick off his shoes, and read the day’s events in the local newspaper such as THE NEWARK ADVOCATE, A Gannett Publication, based in Newark, Ohio. America, The way media in America is being distriputed arounnd the world is no longer in the hands of "The Editorial Board" but YOU, The American Citizen Journalist, From RobertPaisola.com READ»

addas
AUDI   |  7 comments

Audi EV Concept Boasts Insane Torque

The Tesla Roadster may be fast, and the VW E-Up might be economical, but those go-karts don't have anything on the Audi e-tron. The concept vehicle unveiled at the International Auto Motor Show in Frankfurt looks a lot like ...READ»

New Rules: Why Values Beat Value

What do your customers really want? In an interview, Ryan Mathews, coauthor of the forthcoming book "The Myth of Excellence," offers some surprising answers. Forget the lowest price or the biggest discount. Show a little respect -- and tell the truth.READ»

INNOVATION   |  Comment

Latte Everywhere

Any business that relies on mass replication of a high-end experience has become vulnerable to the Starbucks of metaphors.READ»