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Topic: David Beckham

  

Spend it Like Beckham

When I learned that David Beckham was coming to Los Angeles to play soccer to the tune of $250 million, I figured we were about to witness a test-case in work-life balance gone amok. As much as I struggle with trying to keep my ...READ»

Getting Religion

As I got to do some serious thinking about my multisensory branding hypothesis, I realized that the very best role model was religion. So as my travels around the world took me, I began visiting different regions where different ...READ»

Li Edelkoort's Predictions for What's Not Hot

The age of the loft is over. "We want to have space, but we don't want it to be so open." The pumped-up look for guys is passé. "I saw a bill-board with David Beckham selling underwear. It looked so old. Men ...READ»

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Footballers' Billionaires

Will soccer--henceforth to be referred to as football in this post--ever be a profitable business in America? A bevy of Colorado billionaires seem to think so. Last Friday, Wal-Mart developer turned sports mogul Stan Kroenke ...READ»

Motorola's New Cell Phone Two-Step

Yesterday morning, before a packed house on the west side of New York, Motorola unveiled its cellphones of the future, as well as a conflicting message about what it's trying to accomplish with the specter of the iPhone looming. Is ...READ»

China in Africa

China Saps Mozambique of Timber Resources

In a 4x4 vehicle arranged by a local group that monitors Mozambique's forests, I travel to Maganja da Costa in the once-heavily-wooded Zambezia province, the country's poorest. Maganja is a tiny district, a five-hour drive along ...READ»