Fed up with trying to interpret those meaningless distorted CAPTCHA word-pictures? New York-based startup Solve Media wants to turn your irritation into ad dollars. READ»
Razorfish isn't labeling their digital trends outlook as "digital" this year. And it's no accident. The marketing and design agency that’s been rooted in digital since its inception in 1995, is making a statement that digital’s ...READ»
"How do we bring back casual fans?" Mark Waller, the NFL's SVP of marketing and sales, asks rhetorically. Well, are you ready for some football ... and some event-driven marketing? Kickoff Weekend is a clever marketing construct ...READ»
A new Coors Light survey found that 44 percent of men spend more time planning for Super Bowl Sunday than they do Valentine's Day. So how are men making up for their paucity of planning? With their checkbook, of course. A National ...READ»
As someone who has obsessed, analyzed, and quested for the perfect shave for as long as I’ve had facial hair, Christmas came early yesterday, in the form of an invitation Gillette extended to the press to come to a boutique midtown ...READ»
In their forthcoming book, "The Design of Things to Come: How Ordinary People Create Extraordinary Products," Craig Vogel, Jonathan Cagan, and Peter Boatwright draw a distinction between invention and "pragmatic innovation." An ...READ»
