From closing remarks by Columbia's Berndt Schmitt at the 2006 Corante Innovative Marketing Conference:
Here's what *hasn't* changed about marketing: We still need to develop products, we stll need strategy, we still need ...READ»
My college, Columbia University, is planning a takeover in West Harlem. Within 25 years, University officials say, Columbia will expand with a new, $7 billion, 17-acre, Renzo Piano-designed satellite campus in "Manhattanville." ...READ»
With 5 million new jobs in the clean energy sector expected as part of the Obama administration's $150 billion clean tech investment, any science-minded college student that doesn't consider a future in clean energy would be ...READ»
Last fall, I pointed out that video game makers were starting to open their development processes so customers -- gamers -- could actually modify their products... and help develop their own.
Now a newspaper, the Columbia ...READ»
Corporations and governmental organizations have poured billions of dollars into clean energy initiatives over the past few years. But with those investments comes a need for qualified green collar workersREAD»
A friend of mine who works for a record label was telling me how he and his coworkers are obsessed with CBS's new music industry dramedy "Love Monkey" (much in the same self-obsessed vein as us media folk and our beloved gawker.com). ...READ»
Ah, nothing like a huge pile of mail after a long weekend. As you can probably guess, people send us a lot of business books in the hopes we'll feature them in the magazine (or right here on the blog). As I rifle through this month's ...READ»
Perhaps you saw the article in the New York Times this week, “Income Loss Persists Long After Layoffs.” If you missed it, I recommend that you read it, but I warn you that it is depressing news.The article reports on the ...READ»
If you’re one of the four million people who ride New York City’s subway system everyday, you know how awful a train sounds as it comes screeching to a halt in the station. But, you may not know that it’s ruining your ...READ»
Eli Noam is a professor of economics and finance at the Columbia Business School, as well as director of the Columbia Institute for Tele-Information (CITI). CITI is a research center that concentrates on strategy, management, and ...READ»
From brazilianartists:
Caro Doria is Brazilian, 25 and has been working for the magazine Grande Reportagem, in Lisbon, Portugal, for the last 3 years. He is part of the team that produced the flags campaign which has been ...READ»
The BigShot build-it-yourself digital camera kit has adjustable lenses, gears and dynamo (the camera is powered with a hand crank), to teach kids about optics, mechanics and energy.READ»
While you were sleeping, innovation was limbering up for a competitive game of tennis, lobbing balls over the net, rather than into the back of it.1. So Tony Hayward went sailing into yet another PR storm. Meanwhile, an oil worker on ...READ»
This week's New Yorker Financial Page, the weekly column by The Wisdom of Crowds author James Surowiecki, certainly caught my attention. Since reporting and writing this story several months ago about what we can learn from ...READ»
Joseph Kosinski trained at the knee of IDEO's founder, and some of the most famous architects in the world. Will we now seen more architects making Hollywood films?READ»
Yesterday, at the Personal Democracy Forum in new York, a coalition of media, policy, and advocacy experts launched a new initiative that calls on Congress and the president to act in the public interest by enacting a ...READ»
If you're a recent grad or a career-changer, your best bet may be to learn your way out of this recession. But be careful that a niche degree doesn't equal a useless degree, says Tory Hoen, co-author of the forthcoming edition of the ...READ»
The extra-large architectural complex--art museums, libraries, office complexes--built so prolifically over the past decade are commonly described as expressions of civic pride. They might just as easily be called grandiose ...READ»
How to Tame the Boss from Hell, page 86
Ambition, self-confidence, even a little bloodlust have pretty much been prerequisites for success in American business. Yet, Andrew Park reveals how some of the most intimidating executive ...READ»
News typically doesn’t get blended in with art. Nor does the information in a lot of paintings, sculptures or other forms of art usually incorporate statistical or cerebral information. But an innovative new exhibit on display at ...READ»
The latest industry to get clobbered by climate change is coffee, according to the International Coffee Organization (ICO). The organization, which represents 77 coffee-producing countries, says that the temperature has risen half a ...READ»