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Topic: Cognitive Science

  
CAREERS   |  Comment

Management Rewired: What CAn Brain Science Tell Us About Leadership?

Research on how the human brain can affect behaviors--called neuroscience, or the popular term, brain science--has yet to be fully appreciated by leaders of organizations. That knowledge could have a significant impact on how leaders are trained and what they doREAD»

What Makes a Product Cool

The Fast Interview: Steve Quartz on neuromarketing – and why iPods are like heroin.READ»

INNOVATION   |  Comment

The Prophetic Brain

Over the past decade, neuroscience has revealed that rather than acting as a filter that simply maps sensation onto action, the brain behaves like an "inference machine" that tries to discover patterns within data by refining a model ...READ»

Of A Whole New Mind

Yesterday afternoon, I took the train down to Philadelphia to join the local Company of Friends group at the Charter High School for Architecture and Design. Why go so far just to turn around to head home in several hours? Dan Pink. ...READ»

CAREERS   |  Comment

Management Wired: What Can Brain Science Tell Us About Leadership?

Research on how the human brain can affect behaviors--called neuroscience, or the popular term, brain science--has yet to be fully appreciated by leaders of organizations. That knowledge could have a significant impact on how leaders are trained and what they do. In the past few decades, Scientists have gained new and more accurate scientific views of human behavior, studying the human brain. Organizational change that takes into account the physiological nature of the brain and ways that predisposes people to resist or cooperate with leaders can be extremely useful for leaders.READ»

Ivan Glickman

Born To Be Good - Mirror Neurons Help Us Empathize

 Several months ago, I was browsing through a bookstore in Seattle looking for something to read on my flight back across the country.  After having spent eight hours on stage working to keep a mental step ahead of 250 ...READ»

brain scan

This Is Your Brain on Architecture

Neuroscientists are uncovering how the design of your home or office can make you smarter, faster, happier. Is brain science the next big design trend?READ»

INNOVATION   |  Comment

Insight on Insight

A team of cognitive neuroscientists, including two from Northwestern University, have connected an increase in neural activity in the brain's right temporal lobe with problems solved using insight. Mark Jung-Beeman comments that ...READ»

This is Your Brain on Creativity

I was reading the great blog Noise Between Stations this morning and came across a link to what looks like an interesting article in Scientific American Mind. After reading Alan Deutschman's May cover story, "Change or Die," I'm ...READ»

This is Jeff Hawkins on Brains

The man -- and inspiration -- behind the PalmPilot.READ»

Ivan Glickman

Barack Obama Is Tapping Into Your Brain

The best communicators are the ones who can create and share a strong narrative story. The best novels are the ones with the most interesting plot and the best speeches are the ones that arouse an emotional response from a ...READ»

INNOVATION   |  Comment

Metaphor Marketing

Harvard Business School professor Jerry Zaltman makes pictures that reveal our deepest feelings about your favorite brands. Can he scan your brain and unlock the images that lie within?READ»

Rewiring the Creative Mind

Neuroscience Sheds New Light on Creativity

What neuroscience reveals about how to come up with new ideas.READ»

Social Networking and the Brain

Social Networking and the Brain: Continuous Partial Empathy?

Human beings are social animals; we devote a significant portion of our brain just to dealing with interactions with other humans. It should come as no surprise, then, that social Web technologies have a complex relationship with ...READ»

Ivan Glickman
CAREERS   |  2 comments

Careers: How Do I Work This?

In the coming Conceptual Age, contends author Dan Pink, creative "right-brain" thinkers gain leverage with corporations while linear "left-brain" thinkers, dominant in the Information Age, become more of a commodity. In A Whole New ...READ»

In Today's Papers

From the clip file: A Big Star May Not a Profitable Movie Make "'Superstar economics' may not add up" The Brains Behind Creativity "How does the human brain create an evocative haiku, a beautiful painting, a sculpture or even a ...READ»

Buyology by Martin Lindstrom
BOOK   |  2 comments

"Buyology" Illuminates Unlikely Marriage of Science and Consumerism

In "Buyology: Truth and Lies About Why We Buy," out this week, global branding expert Martin Lindstrom skips consumer surveys and focus groups and instead takes a peek at consumers’ brains.READ»

ECONOMICS   |  Comment

Are You Using the 'Whole' of Each Employee?

  By Sandy Gluckman PhD Author of ‘Who’s in the Driver’s Seat; Using Spirit to Lead Successfully’ One of the core issues of organizational success is the ability of leadership to apply the spirit and talent of ...READ»

Restaurant Heritage: Rooting in Intuitive Understanding

It's interesting to note that there has been a heritage of being more experience aware in the restaurant business, over the years there have been visionaries like Ray Kroc, Howard Johnson, JW Marriott, etc. who understood how ...READ»

Philips

Philips Unveils an "Emotion Shirt" for Video Gamers

At the 2009 World Haptics Conference last month, Philips demonstrated an intriguing project: An "Emotion Shirt" that simulates the body's emotional responses. As Paul Lemmens, a cognitive scientist in Philips's User ...READ»

The Change Leader of Tomorrow

The change leader of tomorrow will not be a left brained technologist, but they will understand the implications of technology. The change leader of tomorrow will not be a touchy-feely HR person, but they will understand the implications of human behavior.READ»

Gym, Meet Keith. Keith, Gym

Fast Company networking resource center contributor Keith Ferrazzi is featured in today's New York Times. He suggests that rather than doing business over the traditional working lunches, people pursue working workouts. Opening with ...READ»

BUSINESS   |  Comment

Economics: Economists are Irrational!

I would love to put these economists on the couch and explore what is going on in their heads that enables them to observe the objective reality of the recent economic devastation, yet still hold as sacred their most basic, yet obviously flawed, beliefs about a free-market-driven financial system.READ»

Ivan Glickman
CAREERS   |  Comment

The Leading Edge - Final Debate - "Mad" Dog vs. Cool, Calm and "Elected"

In the final Presidential debate, John McCain demonstrated "fearful aggression." This triggers a reaction in viewers’ mirror neurons, compelling them to feel their own feel fearful aggression.READ»

EMAIL   |  Comment

Make It Personal - 3 Easy Ways To Improve Your Email Campaigns Today

Sometimes with all the Web 2.0 hullabaloo, we stray from the communication basics that have worked so well for millennia. This week, I will show you three easy methods guarenteed to improve your open rates and click throughs - ...READ»