Microsoft unveiled the final name of their Project Natal motion control at a press event last night—Kinect. Actually, they leaked it to USA Today around the time we press were on line waiting for the event (with cool Cirque du ...READ»
Reebok's Katrin Ley developed a new trapeze-based fitness routine with Cirque du Soleil called Jukari Fit to Fly and launched it, along with two new related apparel lines, in 14 cities around the world this past spring.READ»
With Nintendo, MTV, and MySpace all competing for the attention of America's youth, along comes a live show like UniverSoul Circus that tries to set them free with its unique re-imagining of live family entertainment.READ»
In 21 years, Cirque du Soleil has grown from a funky band of street performers into a half-billion-dollar global company. It's a high-wire act of smart risk-taking, innovating around the clock, and staying uncomfortable.READ»
As a band of former circus performers, Cirque du Soleil executives are uncommonly comfortable taking strategic risks. Here's how they turn in a high-flying performance.READ»
Ladies and gentlemen! Step right up and direct your attention to the big top! Introducing three daring young change agents who will, before your very eyes, attempt the toughest transformation of all: to get on that trapeze and fly!READ»
Fast Company and senior writer Linda Tischler have received a great accolade: The Deadline Club (the New York chapter of the Society of Professional Journalists), named Linda's story about Cirque du Soleil, "Join the Circus," the ...READ»
This week's "cover story" on the Web focuses on Cirque du Soleil's strategic approach to business. In a sidebar to that piece, Renee Mauborgne details guidelines from the book Blue Ocean Strategy.
If you'd welcome more ideas along ...READ»
