Topic: Brian Solis

The New Faces of Social Media

From YouTube celebrities to chief social-media officers, these unexpected players exert outsize impact and power online -- offering new channels of communication that businesses can't afford to ignore.READ»

Twitter Promoted to Ad Network

In just four short years, Twitter would emerge as something more personal than a social network, it would serve as a human seismograph for facilitating, tracking, and measuring human movement and experiences. Twitter is now starting to introduce new programs that officially position the company as both an integrated information and ad network.READ»

Infographic of the Day: The 28 Flavors of Online Conversation in 2010

The Conversation Prism, an exhaustive encyclopedia of all the various sites offering online dialogue, has just been released in an updated version for 2010. Media guru Brian Solis and creative agency JESS3 produced the first ...READ»

Facebook Groups Give Rise to Social Nicheworking

Facebook announced a new platform for Facebook Groups recently. Rather than jump into the fray to share my immediate reactions, I opted to instead allow the news and its promise settle. Like many, my initial reaction was that of ...READ»

The Great Brand Dilution

For decades brands basked in the glory of control, control over consumers' perceptions, impressions, and ultimately, decisions and ensuing experiences. Brands have now lost control of defining impressions, losing the ability to govern shared experiences.READ»

The Social Network: Ecosystem vs. Egosystem

For better or worse, Twitter introduces the notion of notion of popularity, whereby the numbers of followers and also the friend to follower ratio we possess indicate ones stature within Twitterverse.READ»

Influence Battle Royale: Lady Gaga vs. Bono

Who is more influential? More popular? Is there even a difference? These are the questions that social media monitoring firm Vocus aims to answer in a new white paper, which tries to define the qualities of an influencer. READ»

The Socialization of Business: Your Dirty Little Secrets Are No Longer Secrets

If a conversation takes place online and you're not there to hear it, did it really happen? Conversations do not fall into a black hole never to be heard again. And, there is no event horizon preventing their escape.READ»

New Twitter: Why It is Important for You

Ev and Biz, those Silicon Valley celebrities who invented Twitter in 2006, scored a big news win last night with the release of a complete re-design of the Twitter.com site. Now we can not only see who is following us and who we ...READ»

The Rise of Social Commerce

Brands are flocking to social networks, some with strategies and others simply experimenting with community building. What's clear is that the 3F's (friends, fans, and followers) are not created equal. READ»

Report: Facebook and the New Age of Privacy

It's said that opposites attract. However, in social media, it's quite the opposite. The idea of privacy and publicity are in fact at odds with one another. And at the heart of the matter, one social network is caught in the crossfire of sharing information and TMI (too much information).READ»

Inception, Extraction, and the Socialization of Business

Every now and then, I draw comparisons between the things that inspire me offline in order to help spark creativity and evolution in all that I do online. Inception served as a catalyst for rethinking social media and how we use it to socialize not just our marketing efforts, but our business overall.READ»

Twitter: A Human Seismograph Measuring the World

Twitter is quickly becoming the lens into all that moves us as individuals and also as a global society. Twitter users reveal the state of all things captivating attention and inspiring action, all in real-time. A study recently captured and articulated that State of Twitter in the United States.READ»

21 Twitter Tips From Socially Savvy Companies

Adapted from his book "Engage," Brian Solis presents his list of suggestions to help businesses learn how to engage customers on Twitter through the examples of those companies, from Dell to Zappos, already successfully building online communities.READ»

Is SMO (Social Media Optimization) The New SEO?

Brian Solis, widely recognized as a thought leader on new media, argues that "we are media" and discusses the importance of social media optimization for businesses and organizations.READ»

Twitter is Profitable to Everyone

Twitter has struggled for a long time to find a profitable business model. The wait is finally over and the microblogging site has turned a profit. Twitter will make search deals with Google and Microsoft’s Bing for $25...READ»

Register for TWTRCON 09: 20% Discount, Year Subscription to Fast Company

TWTRCON SF 09--Hotel Nikko, San Francisco, May 31, 2009--is the first conference entirely focused on Twitter as a business platform: how to use Twitter to reach and engage customers, influence opinions and activate ...READ»

Brian Solis Envisions the New PR

I'm just finishing Brian Solis and Deirdre Breakenridges' Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR. You will want to read this book. It collated many thoughts I've ...READ»

Dell Adamo, Rival to MacBook Air, Pictured in the Wild

Brian Solis has posted several top-notch photos of the Dell Adamo. Still no technical specs available on Dell's MacBook Air competitor, but it sure does look pretty.READ»

• Dell Adamo Photo Gallery

Share Nicely: Add Shortened URLs to News and PR

If you want your news article, blog post or press release to get viral why not make it easier on the reader by including a "pre-shortened" url?READ»

Share Nicely: Add Shortened URLs to News and PR

If you want your news article, blog post or press release to get viral why not make it easier on the reader by including a "pre-shortened" url?READ»

If News Embargoes are Dead, What about Press Releases?

There have been separate discussions about whether the news embargo is dead. Jeremy Wagstaff, a former Technology Columnist at The Asian Wall Street Journal and Wall Street Journal Online, and Stephen Baker, a senior writer at ...READ»

PR, Media and the Space Between

The space between media and public relations is filled with gray, but we're learning very quickly that the more things change, the smaller that space becomes. Already, each of us has experienced profound change in our industry. I say ...READ»

PR, Media and the Space Between

The space between media and public relations is filled with gray, but we're learning very quickly that the more things change, the smaller that space becomes. Already, each of us has experienced profound change in our industry. I say ...READ»

SoCal Tech – The Undiscovered Country

When Mike Macadaan, a Silicon Valley based designer at AOL, decided to throw a tech exhibition, you’d think he would have done it locally. Instead, Macadaan did the unthinkable. He went to Los Angeles. Surely this would mean ...READ»