Topic: Biogen Idec Inc.

Drug Flow and Deal Flow

BY Tinker Ready
Relevancy Score: 100
Wed Dec 19, 2007 at 8:24 AM

Biotech Investing Conference November 5-6 Menlo Park, California The news at this year's Biotech Investing confab will focus on Big Pharma companies, as they take a more active role in developing early-stage drugs. ...READ»

LEADERSHIP SKILLS | Comment

Isolating the Leadership Gene

BY Charles Fishman
Relevancy Score: 99
Wed Dec 19, 2007 at 12:33 AM

Jim Mullen's company invented a blockbuster treatment for multiple sclerosis, and it spends $1 million a day experimenting on revolutionary new medicines. Mullen himself is experimenting with the new challenge of leadership: How do you exude confidence and command in a high-stakes business fraught with big risks and head-spinning complexity? Here's what he's discovered.READ»

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Value Propositions

BY Keith H. Hammonds
Relevancy Score: 68
Wed Dec 19, 2007 at 12:18 AM

The five propositions that strategists David Bovet and Joseph Martha say help companies create value for their customers.READ»

CUSTOMER SERVICE | Comment

Sweet Company

BY Charles Fishman
Relevancy Score: 13
Wed Dec 19, 2007 at 12:24 AM

Sweethearts and wafers -- and an assortment of nostalgic candies -- connect Necco to its rich past. And its nimble customer-responsive approach to the candy business makes for a very sweet future.READ»

LEADERSHIP SKILLS | 1 comment

What If You'd Worked at Enron?

BY Charles Fishman
Relevancy Score: 11
Wed Dec 19, 2007 at 12:34 AM

We've all heard the same Enron story: executives at the top behaving badly, victims at the bottom losing their savings. But the truth is in the middle.READ»