Emmanuel Seuge, Director of Worldwide Sports and Entertainment Marketing at Coca-Cola, recounts his meeting with James Cameron and getting a look at early footage of "Avatar"--and the partnership that resulted.READ»
Want to cut your carbon footprint and get a buzz at the same time? Grab a bottle from the Sonoma Wine Company in Graton, California. The winery is the pilot project for Cogenra Solar, a startup backed by top VC Vinod Khosla.READ»
One of the most entertaining sideshows in the debate over Proposition 19, California's marijuana legalization initiative, has been watching various organizations take sides.READ»
It's been over a year since Coca-Cola introduced the PlantBottle, up to 30% of which is made from plant-based materials. So was it just a marketing ploy?READ»
It's a lot more fun to drink beer than to get pelted by empty beer cans. That's why SABMiller has developed a beer can that converts into a drinking cup when the top is taken off. READ»
The city of Tucson, including the outlying foothills, is highly sought after by many individuals, couples and families of all ages for countless reasons. Along with outstanding values on Tucson real estate, there is also plenty to see ...READ»
Pop quiz: What's the one product on store shelves that decreases in price when it has a label marking it as organic? As most wine snobs know, the answer is organic wine. Next100 points us to a study (PDF) from researchers at the ...READ»
Looking for the perfect place to work? You might want to start by looking at WorldBlu's annual list of the most democratic workplaces--a roster that includes crowd favorites like Zappos, New Belgium Brewing Company, and Guayaki. ...READ»
Earth Hour, the annual flick-the-lights-off-for-an-hour event from the World Wildlife Fund, is coming up on Saturday. It's the perfect opportunity for corporations to demonstrate that they are dedicated to the environment, which is ...READ»
Earlier this week, we took a look at The Story of Bottled Water, Annie Leonard's short animated film about the bottled water industry. Apparently, the film hasn't gone over too well with bottled water industry types, who have fought ...READ»
The masses have spoken, and they want healthy food. At least, that's what PepsiCo thinks--the company plans to cut down on sodium, saturated fat, and sugar in all of its brands, while whole grains, fruits, vegetables, nuts, seeds, ...READ»
Annie Leonard, the mastermind behind The Story of Stuff and The Story of Cap and Trade, has released the latest in her series of animations about environmental issues, just in time for World Water Day. The Story of Bottled Water ...READ»
Jim Koch, the founder of beer maker Samuel Adams, was among the first of a now ubiquitous trend of craft-brewers, nearly 25-years-ago. Today his company is a giant in the industry, but he's still committed to the community as a recent ...READ»
Learn how to sip and savor fine beers with a sophistication that rivals the snobbiest of wine connoisseurs. Jim Koch, the founder of craft-brewer Samuel Adams gives a quick lesson, drawn from his 25-years of experience as a master ...READ»
Who better to test drive the Porsche Panamera than David Butler, the designer of Coca-Cola's new video vending machine and the cover profile in our 2009 Masters of Design issue?READ»
The latest industry to get clobbered by climate change is coffee, according to the International Coffee Organization (ICO). The organization, which represents 77 coffee-producing countries, says that the temperature has risen half a ...READ»
