Topic: Animal Rights

Charitable Deductions

Charity Navigator dares to hold the nation's nonprofits accountable for their fund-raising.READ»

Pushing the Limits: A Look at ACLU and PETA

It was during this event that the world first heard of the organization behind the controversy, PETA. Since then, PETA has graced the headlines on many occasions: "Nude PETA Women Shower at 7th and Penn." and "PETA profits from animal suffering..."READ»

Sustainability: PETA vs. Al Gore

Animal rights groups are pissed. While environmental missionaries a la Al Gore have guilted the masses into trading in their Hummers for Hybrids and plastic bags for crunchy burlap sacs, they've left one critical piece out of their ...READ»

Environment and Animals Intersect as Nature’s Cause

More and more people are becoming aware of the importance of the natural world and the human impact on our planet. This discussion is growing politically, economically and culturally. The emergence of planetary cause, inclusive of animals and the environment, is being fueled online. While United Way and the Salvation Army may lead the way in total dollars...READ»

Aqua Tower Gets PETA's Stamp of Approval

PETA has pulled some questionable stunts in the past--asking the band Phish to change its name to Sea Kittens, for example--but a stamp of approval from the organization is still a sign of serious eco-cred in environmentally aware ...READ»

Three Inspired Social Media Profiles

You've read the big social media blogs, followed the pundits' advice and tweaked your social media profile to your heart's content. Make your social media presence even more engaging with ideas from these 3 inspired social media ...READ»

Marketing and the Metrics of Fear

Today's New York Sun features an interesting article by Ken Magill about the mad cow marketing battle. Citing several marketing campaigns launched by food-lobby groups, the piece considers the he said/she said efforts to "fan ...READ»

Dog Fight Case Could Urge Supreme Court Crackdown on Creativity

As the Supreme Court goes back to work this week it once again will determine just how far the First Amendment stretches. But rather than the usual "prayer in school" or "mandatory pledge of allegiance" cases that generally clog the ...READ»

Best Promotion of Social Media Efforts by a Big Brand: And the Winner Is…

I've spent a few columns this week looking at innovative usages of social media by big brands. Along the way, I've noticed many companies fail to fully capitalize on these efforts--they are not promoting their Facebook, Twitter, ...READ»

Neponset Animal Hospital

Animal welfare is the ethical responsibility of ensuring animal well-being. Animal well-being is the condition in which animals experience good health, are able to effectively cope with their environment, and are able to express a ...READ»

Examining the Digital Influence in Social Cause Report

As the audience and user-base of social media networks continues to expand in both number and age, industry sectors that previously had no presence online and now learning how to leverage these tools to extend their impact. In particular, the non-profit sector is one of these sectors to watch. It seems as if social media was made...READ»

PETA, Rejoice: The Cosmetics Industry Has a Replacement for Animal Testing

Mice and guinea pigs have long been subject to the wrath of cosmetics companies that use animals for skin allergy testing. But the thousands of critters experimented on each year won't be needed for much longer now that L'Oreal and ...READ»

Sliver Steak: Amtrak's Beef-Powered Passenger Train Debuts

Taking Amtrak's Heartland Flyer train between Fort Worth and Oklahoma City sometime in the next year? You will be hitching a ride on the first beef byproducts-powered biodiesel train. The train, which runs on 80% regular diesel and ...READ»

PR Can Help Heal Westland/Hallmark Meat

The Westland/Hallmark Meat Company’s recall of 143 million pounds of ground beef as a result of an animal abuse scandal documented in video by the Humane Society of the United States is disturbing on many levels. The American ...READ»

Examining the Conscious Consumer: Segments, Stats, Brands, Facts

In the 1960s, fringe groups sparked awareness of animal cruelty, environmental sustainability and numerous other causes — eventually giving birth to organizations such as PETA in the 1980s. Messages from these fringe...READ»

Good Enough to Eat

How seven execs are making the food supply cleaner, greener, and healthier.READ»

• Clean, Healthy Food

The Anarchist's Cookbook

John Mackey's approach to management is equal parts Star Trek and 1970s flashback. It seems like a recipe for disaster, but at Whole Foods it's a prescription for world-beating growth -- and maybe for a world-changing company.READ»

Ruthless Rules for Enviros

As big businesses get eco-religion, don't try to change the players, change the rules.READ»